Retail Media Manager EU (d/f/m)
Henkel · Wien, AT
About The Role
About this Position Join the dynamic Henkel Consumer Brands media team and drive innovation, collaboration, strategy and implementation across Europe. If you have an entrepreneurial mindset and are up for challenging the status quo - take the chance to drive business growth by shaping the future of retail media together with us. What you´ll do Advance Online Retail Media (ORM) expertise holistic strategic approach for EU Partner closely with EU eCOM sales team ORM stakeholders (e.g. playbooks, strategic guidelines, activation approaches, pilots) Foster robust collaboration with internal stakeholders including upskilling education Analyse drive scalable learnings for EU (e.g. from best practices, studies, data sources and experimentation) in close collaboration with internal external teams Develop enhance measurement framework for ORM and closely track activation impact (full funnel)
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