About The Role

Digital Marketing Specialist (Mid-Level, B2B)

Location

LATAM (Remote)

Role Type

Full-Time Contractor

Compensation

$1,500 - $2,000 USD per month (based on experience)

Language Requirement

Advanced - Fluent English

Trial Period

3 Months

Why Join Us?

At Ruvixx, we are building a smarter digital engine. We move beyond standard marketing to blend high-impact, content-led demand generation, rapidly optimized paid media, and high-performing web experiences. We are a team that values data, strategic experimentation, and clear, measurable results. If you are driven by performance and love turning complex data into a winning strategy, you will thrive here.

The Opportunity

We are seeking a mid-level Digital Marketing Specialist to lead our Digital pod. In this critical role, you will own the architecture and management of our entire digital growth engine—spanning web, paid search/social (Google/LinkedIn), content syndication, and lead capture.

You will be responsible for setting the strategy, maintaining high-quality standards, and fostering a culture of rapid experimentation to drive measurable pipeline impact.

What You Will Own

Pod Leadership

Lead and manage the Digital pod, setting priorities, maintaining quality, and driving performance.

Measurement Architecture

Build and optimize a comprehensive measurement framework using GA4, GTM (client and server-side), and Looker Studio.

B2B Paid Media

Oversee all B2B paid media operations, including Google Ads (keyword strategy, budget pacing) and LinkedIn Ads (advanced targeting, creative testing).

Conversion Rate Optimization (CRO)

Drive our CRO strategy through A/B testing, landing page optimization, and user experience analysis (using tools like Wix/WordPress, heatmaps).

Marketing Operations Alignment

Collaborate with Marketing Ops to optimize lead flow, scoring, and nurtures within Marketo/Salesforce.

Strategic Reporting

Develop and present data-backed digital strategies for internal and client stakeholders, complete with hypotheses, budgets, and impact forecasts.

Core Requirements

Performance & Attribution Expert

You are highly confident in GA4 (events, explorations), GTM, and Looker Studio. You understand attribution modeling and B2B funnel analysis.

Paid Media Strategist

You have hands-on experience running and scaling campaigns in Google Ads and LinkedIn Ads for B2B audiences.

Web & CRO Advocate

You have a strong grasp of A/B testing, landing page optimization, and UX principles.

B2B Tech Marketer

You have a working knowledge of B2B SEO principles and marketing automation platforms (Marketo or Salesforce).

A Data Storyteller

You can translate complex data into clear, actionable recommendations for clients and leadership.

A Natural Leader

You set high standards for execution and can align cross-functional teams (Sales, MOPS, CS).

AI-Literate

You practically use AI for briefs, QA, and content repurposing.

Nice to Have

SEO & AIO Advocate

You look beyond traditional search rankings, staying ahead of the curve on the emerging landscape of Artificial Intelligence Optimization (AIO). You understand how generative search experiences impact brand visibility and are eager to experiment with strategies that capture both traditional organic and AI-driven discovery.

The First 90 Days: A Path to Impact

This role includes a 90-day (3-month) introductory and evaluation period focused on clear deliverables

By 30 Days

Complete a full audit of digital channels, tracking, and lead flows. Deliver a comprehensive measurement plan and address critical leaks.

By 60 Days

Launch 6-8 new experiments across paid media and web; build out core performance dashboards and demonstrate initial lift.

By 90 Days

Deliver a documented Digital Playbook for Ruvixx, outlining proven, scalable programs ready for clients.

How to Apply

Ruvixx is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all. If you are passionate about building data-driven growth engines and meet the criteria above, we strongly encourage you to apply, even if you don't check every single box.