Digital Marketing Specialist

Key Responsibilities Develop and execute digital marketing strategies to generate qualified leads Manage SEO initiatives and improve organic performance Plan and optimize Google Ads campaigns Own HubSpot automation, workflows, and CRM management Build landing pages using HTML and CMS tools Manage WordPress website Analyze performance using analytics tools Create assets using Canva Collaborate with sales to align GTM efforts Propose marketing campaigns to SVP of Growth Manage and monitor campaign performance and report findings and recommendations to SVP of Growth Other tasks relevant to the role, as assigned by the Manager