Account Manager - PR

At SPAG/ FINN, our public relations and public affairs work impacts real beneficiaries, patients, caregivers and masses, across the India sub-continent, South-East Asia and Asia-Pacific region. We pride ourselves in designing communication strategies that cut across geographies and cultural nuances. Come, be a part of this wonderful journey of bringing a difference to people’s lives, through communication and be a supporting pillar of the team to execute the campaigns.
An Account Manager will be responsible ideating and driving the implementation of PR campaigns.
The
role
includes
closely
working
with
the
Sr.
Account
Manager/
Account
Director
on
the
account for
planning,
strategizing
and
executing
the
campaign.
He/she
would
gain
experience
in
handling
the end to end PR operations and contribute to the required industry.
Experience
: 4-6 years of experience in PR or
journalism
Key
Deliverables:
Responsible for Account Management & Account
Servicing
Liaising with the Regional team on the
clients
Accountable for client servicing as primary point of contact for evolving communication strategies to develop and maintain client's corporate identity. Ensure constant exchange of ideas to provide strategic guidance to clients on an ongoing basis
Spearheading both traditional PR and social media
projects
Developing content including campaign plans, opinion pieces, presentations and proposals, press releases, social media releases, pitches and blog posts.
Provide insight into key trends in the industries which are relevant to clients and creates story ideas that generate coverage and buzz.
Locate media opportunity based on client requirements through media mapping;
pitch
interviews, story ideas & authored articles to media outlets; initiate relevant event participation, hold press conferences, events and press briefings; respond to media queries and pre-empt negative coverage
Develop and maintain relationship with the media fraternity and keep a tab on
media
movements to provide media intelligence in accordance with client’s
objectives.
Develop and maintain healthy relations in key industry
forums.
Contribution to New Business
Development
Making a worthy contribution towards new business pitches and developing PR
proposals
Displaying effective Team Management Skills by mentoring junior team
members.
What
you’ll
receive
A progressive and fun environment to propel your career in communications to a new
level
Endless training and professional development opportunities to build your passion for innovation and creative thinking
Multi-market global clients and the opportunity to work cross-border in the
region
Friendly environment promoting great work/ life
balance
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