Manager Marketing

Job Description Send me Jobs like this

Develop and implement marketing plans and strategies in line with the company's vision, brand image and international guidelines.

Liaison with external bodies including advertising agencies, Hotels ,venues etc., to effectively plan and execute various event and promotions, communication strategies, PR activities etc.

To provide briefs to agencies/ vendors/ designers and ensuring timely and quality delivery

Providing a mix of ATL/ BTL / Digital and Social Media as part of campaigns/ new product launches

Develop and execute a rolling twelve month marketing calendar of events & promotions in consultation with corporate marketing to increase quality footfall

Develop and track metrics and success criteria for all marketing programs and initiatives

Competition mapping and tracking

Digital Media (handling social platforms for brand awareness & engagement)

E-Commerce (tying up with relevant websites)

Provide strategic direction to communicate with both B2B & B2C audience

Salary: 5,00,000 - 7,50,000 P.A

Industry:Media / Entertainment / Internet

Functional Area:Marketing , Advertising , MR , PR , Media Planning

Role Category:Marketing

Role:Business Alliances Manager

Keyskills

Marketing Sales Brand Promotion Promotions Events Alliances Activation Campaigns Strategy

Desired Candidate Profile

Education-

• UG: Any Graduate - Any Specialization
• PG:Post Graduation Not Required
• Doctorate:Any Doctorate - Any Specialization, Doctorate Not Required
• Looking for the right candidate who has had exposure to both ATL and BTL activities.
• Excellent communication skills.
• Candidate could be from an advertising background.
• Some exposure to digital marketing
• call- 8800975012

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