Senior Manager, SAP Product Marketing

certis is seeking a Senior Manager, SAP Product Marketing to drive go-to-market strategy and execution for the Icertis + SAP partnership. This role involves a wide variety of marketing initiatives to bring Icertis + SAP solutions to market, partnering closely with Solutions and GTM teams on overall direction while independently owning execution across messaging, enablement, and content.

• Drive messaging, positioning, and go-to-market strategy for Icertis + SAP solutions across geographies and industry- and persona-specific segments.
• Own the development of product presentations, guides, technical briefs, and other tools that enable Icertis and SAP sales teams to sell effectively, prioritizing content investments based on business impact.
• Develop and train field teams on sales enablement tools and proactively identify and close gaps in enablement coverage.
• Represent Icertis at industry conferences and first-party events to evangelize and drive demand for Icertis + SAP solutions.
• Track key metrics related to content effectiveness and translate findings into recommendations for the leadership team.
• Work collaboratively across Marketing, Alliances, Sales and Product to deliver against go-to-market strategic goals, owning specific segments or workstreams within it.