Digital Analyst

Join our team as a Digital Analyst, where you will be responsible for tracking, data, and reporting that drive our digital marketing and ecommerce performance. You will collaborate with various teams to ensure data accuracy and turn customer and campaign data into actionable insights. Your role will involve building and maintaining tracking, pipelines, and dashboards, as well as analyzing performance and partnering with Finance for revenue and customer models. This position offers a range of benefits, including health and dental coverage, wellness days, and hybrid work options.

• Assumer la responsabilité du suivi, des données et des rapports qui alimentent nos performances en marketing numérique et en commerce électronique.
• Collaborer étroitement avec les équipes de croissance, de médias, de CRM et de finance pour garantir l'exactitude de nos données et la fiabilité de nos tableaux de bord.
• Construire et maintenir le suivi, les pipelines et les tableaux de bord derrière nos rapports d'acquisition, de rétention et de valeur à vie.

• This is a role for someone with a sharp mathematical mind and a strong digital background
• A track record of working with Finance, Product and Operations teams
• Experience with Python, R or other scripting languages is an asset
• Bachelor’s degree in a quantitative field such as mathematics, statistics, computer science or economics
• 3 to 6 years of professional experience in data analytics, business intelligence or a similar role
• Demonstrated experience building and maintaining data pipelines using SQL, ETL tools or cloud platforms
• Strong SQL skills, with the ability to write complex queries
• Experience in ecommerce, SaaS or subscription business models is an asset
• A solid grasp of CAC, LTV and LTV to CAC, along with cohort analysis and unit economics
• A self directed, detail oriented approach with a passion for data quality and accuracy
• A strong understanding of digital tracking, including pixels, tags and attribution
• Familiarity with cloud data warehouses such as Snowflake, BigQuery or Redshift is an asset
• Experience building dashboards for marketing or ecommerce performance in Looker, Tableau or a similar BI platform
• Comfort working in a fast paced ecommerce environment
• Excellent communication skills and the ability to explain insights clearly to non technical stakeholders