CX Creative Specialist

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa’s biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that’s just the beginning. Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit. Join our Team and let’s reach for the stars.

We have an amazing opportunity for a CX Creative Specialist to join our team in Durban. Do you think you have what it takes to be our newest Purple Star?

With Hollywoodbets You Will:

Innovate and create as part of a like-minded, authentic Team eager to achieve goals.

Embrace challenges and the thrill of working in a vibrant and fast-paced industry.

Grow with our development plans and culture that allows you to further your career.

You Bring:

• Minimum 3 years’ experience in content creation, graphic design, digital design, copywriting or integrated creative role.
• Experience producing content for customer communications, CRM, loyalty, digital marketing or customer-facing platforms.

Bonus to Have:

• Experience working within brand guidelines and structured approval processes.
• Diploma or degree in Graphic Design, Visual Communication, Multimedia Design, Marketing, Communications, Copywriting or a related field. A relevant creative portfolio will be required.

What You’ll Do For The Brand:

Operational

Content Creation and Copywriting

• Create customer communication content, including campaign scripts, promotional copy, headlines, calls to action, short-form messaging, FAQs and supporting copy.
• Adapt content for the requirements, character limits and customer journey context of each communication channel.
• Apply a clear, consistent and customer-friendly tone of voice across all content.
• Proofread and edit content to ensure accuracy, clarity, grammar, spelling and consistency before submission or publication.

Artwork and Creative Asset Development

• Create and adapt artwork for customer campaigns, CRM communications, rewards missions, widgets and other customer-facing digital experiences.
• Produce campaign banners, promotional tiles, icons, thumbnails, in-app assets and supporting visual content in the required formats and dimensions.
• Ensure creative work is visually engaging, accessible and suitable for the intended platform, device and audience.
• Maintain organized source files, final artwork, templates and version histories for reuse and governance.

Brand and Creative Governance

• Ensure all scripts, copy and artwork align with approved brand guidelines, corporate identity, visual standards and business image.
• Apply approved colors, typography, logos, imagery, promotional treatments and tone of voice consistently.
• Work with relevant Brand and Marketing stakeholders where clarification or approval is required.
• Identify and correct off-brand, outdated or inconsistent content across customer-facing touchpoints.

Customer-Facing Platform Content

• Create and update content for rewards missions, widgets, loyalty interfaces and other customer-facing systems managed by the Customer Engagement Team.
• Work with CRM, Product and technical teams to ensure assets meet platform specifications and display correctly.
• Review content in test or staging environments and complete visual and copy quality checks before release.
• Support ongoing refreshes, seasonal updates and optimization of live customer-facing content.

Campaign Briefing and Delivery

• Interpret approved creative briefs and translate business objectives into practical content and artwork deliverables.
• Clarify scope, audience, channel, required formats, key messages, timelines and approval requirements with stakeholders.
• Manage multiple creative requests and prioritize work according to campaign deadlines and business impact.
• Incorporate stakeholder feedback efficiently while protecting brand consistency and content quality.

Quality Assurance, Compliance and Risk

• Validate names, dates, offer mechanics, values, links, terms references and calls to action against approved campaign information.
• Ensure required disclaimers, responsible gambling messaging and compliance wording are included where applicable.
• Maintain approval records and ensure only approved final versions are supplied for deployment.
• Escalate conflicting requirements, unclear claims or content risks before publication.

Performance and Continuous Improvement

• Use campaign feedback, engagement results and customer behavior insights to improve future creative output.
• Develop reusable templates and content standards to improve speed, consistency and quality.
• Stay informed about digital content, CRM, loyalty, design and customer experience trends.
• Contribute creative concepts that improve customer understanding, engagement and completion of desired actions.

Stakeholder Collaboration

• Collaborate with Customer Engagement, CRM, Loyalty, Marketing, Product, Data, Compliance, Legal and technical teams.
• Participate in campaign planning, content reviews, platform testing and launch readiness activities.
• Communicate progress, dependencies, risks and delivery status clearly to relevant stakeholders.
• Support urgent business communications and time-sensitive customer updates when required.

What You’ll Bring To The Team:

• Strong copywriting, editing, and proofreading skills with the ability to create clear, compelling, and customer-focused content across multiple communication channels.
• Excellent creative design and visual communication skills, with experience developing engaging artwork, marketing assets, promotional materials, and customer-facing content.
• Strong understanding of branding, corporate identity, tone of voice, and customer experience principles.
• Experience supporting CRM, loyalty, rewards, customer engagement, and marketing campaigns through creative content development.
• Excellent organisational, planning, and prioritisation skills, with the ability to manage multiple briefs, projects, deadlines, and stakeholder requirements simultaneously.
• Strong attention to detail and quality assurance skills, ensuring all content is accurate, compliant, error-free, and aligned to business standards.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with Marketing, CRM, Loyalty, Product, Compliance, and technical teams.
• Strong stakeholder management skills, capable of translating business requirements and creative briefs into effective customer-facing content and assets.
• Proficiency in creative design tools, content management platforms, and digital marketing channels.
• Strong problem-sXolving and adaptability skills, with the ability to respond effectively to changing priorities, urgent requests, and evolving business requirements.
• Customer-centric mindset with the ability to create content that drives engagement, understanding, and positive customer experiences.
• Continuous improvement mindset with a focus on enhancing creative standards, design consistency, content quality, and delivery efficiency.
• Exceptional written English, copywriting, editing and proofreading skills. Strong visual design, layout, typography and digital artwork capability. Understanding of brand governance, customer journeys, CRM communications, loyalty content and digital platform requirements. Proficiency in relevant design and content creation tools. Ability to prepare web-ready assets and work with common file formats, dimensions and compression requirements. Basic understanding of accessibility and user-centered content principles.

So, are you ready to level up, learn, and perform at your best? Apply now!

Please note that only applicants who meet the stipulated minimum requirements will be considered.

Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.