Partnerships Marketing Manager (EMEA)

Join Adyen, a leading global payment company, as a Partnerships Marketing Manager for the EMEA region. In this strategic role, you will develop and execute integrated marketing programs with key partners, support local markets in driving pipeline generation, and ensure alignment with commercial goals. You will collaborate with various teams and report to the Global Head of Partnerships Marketing. The ideal candidate has extensive B2B marketing experience, a deep understanding of the EMEA partner landscape, and strong communication skills.

• Develop and execute integrated, multi-channel marketing programs with critical-to-win EMEA partners to drive enterprise business acquisition and brand preference for Adyen.
• Support and enable local EMEA markets to activate targeted marketing efforts aimed at "Critical to Win" partners, ensuring they are integrated with the overall local marketing approach.
• Track, measure, and report on campaign performance, using a "launch fast and iterate" mindset to pivot resources toward the highest-impact activities.

• Growth-minded: You are focused on the "commercial engine" - you understand that success is measured by pipeline and margin put live
• EMEA expert: You have a deep understanding of the EMEA partner landscape (SIs, Platforms, and Alliances) and how to navigate regional market differences
• A natural connector: You excel at navigating complex organizations and building strong relationships with internal stakeholders and external partners alike
• Strategically agile: You can pivot easily between high-level strategic planning and the tactical "sleeves-rolled-up" execution required to launch campaigns
• Strong communicator: You are fluent in spoken and written English and comfortable working across time zones and multiple cultures
• 5+ years of experience in B2B Marketing, Partner Marketing, or Channel Marketing (FinTech or SaaS experience in EMEA is a plus)
• Proven track record of managing marketing programs across multiple European markets, understanding cultural nuances
• Experience working with Target Account Lists (ABM/ABX) and managing high-touch partner relationships
• Ability to thrive in a "new team" environment - you are comfortable building the plane while flying it