Growth Marketing Manager

Join iwoca, a leading fintech company dedicated to providing flexible and responsive finance solutions for small businesses. As a Growth Marketing Manager, you will play a crucial role in driving acquisition growth through multi-channel marketing strategies, including Paid Search and Direct Mail. You will work closely with various teams, including data science, engineering, and senior leadership, to optimize performance and contribute to iwoca's broader acquisition strategy.

• Lancer, optimiser et développer des campagnes sur Google Search, Performance Max, YouTube et Demand Gen.
• Automatiser les opérations, remettre en question les résultats des modèles, lancer de nouveaux produits et explorer de nouveaux formats publicitaires.
• Collaborer avec l'équipe de science des données pour surveiller, affiner et canaliser la performance des modèles de sélection des leads.