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Digital Marketing Executive (Entertainment Publicist)
Live Nation · Ireland
About The Role
Join our dynamic team as a Digital Marketing Executive (Entertainment Publicist). In this pivotal role, you will create and lead social media and PR strategies to maximize exposure, drive ticket sales, and deliver memorable experiences. You will work closely with artists, agents, and platforms to ensure optimal promotion of our events across digital platforms and engage with broadcast and print media for targeted coverage. This is an exciting opportunity to be part of a creative and innovative environment in the entertainment industry.
- Développer, gérer et exécuter des stratégies de médias sociaux sur toutes les plateformes pour promouvoir des spectacles, des événements et des artistes.
- Créer, curer et gérer du contenu vidéo et image engageant et de haute qualité pour les campagnes promotionnelles.
- Rédiger, développer et distribuer des bulletins d'information aux médias, en veillant à l'exactitude des annonces, des dates de tournée et des supports promotionnels.
- A blend of social media management, communications experience, and content creation will be essential to thrive in this fast-paced, results-driven environment
- Creative & Strategic: Ability to plan and execute creative campaigns that drive engagement and ticket sales
- Entertainment Communications: Scripting promotional material and pitching stories to platforms. Exceptional written and oral communication skills
- Organisational Skills: Exceptional project and time management abilities, with meticulous attention to detail to ensure all shows are announced on schedule, information is accurate, and all cross-checks are completed before publication
- Leading Practice: Keeping up-to-date with emerging digital marketing trends and best practices to inform strategy and optimise performance
- Technical Skills: Proficiency in image and video editing tools including Adobe Creative Suite, including Photoshop, InDesign, Premiere Pro, and After Effects (or equivalent), with the ability to produce high-quality, polished assets suitable for professional marketing and promotional use
- Social Media Expertise: Proficiency in managing public-facing social media accounts and creating engaging content. Experience with social media advertising is a plus
- Industry Knowledge: A strong knowledge of the entertainment industry. Experience working with artists and record labels an advantage
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