Product Marketing Manager

Join Deliverect, a leading company in the food service industry, as a Product Marketing Manager. In this role, you will be at the intersection of product development and marketing strategy, driving product adoption and customer satisfaction. You will plan and execute Go-to-Market strategies, track and analyze product marketing metrics, and act as a feedback loop between the market and product development. This is a full-time, fixed-term, hybrid role with a flexible work schedule.

• Plan and execute Go-to-Market (GTM) strategies for product & feature launches, ensuring information is digestible for both customers and GTM teams.
• Track and analyze product marketing & campaign metrics such as user engagement and product adoption rates, assessing the effectiveness of marketing strategies.
• Act as a crucial feedback loop between the market and product development, gathering actionable insights from sales, customer success, and market research.
• Strong understanding of B2B marketing principles and product-led growth
• Excellent project management skills to juggle multiple campaigns and deadlines
• Ability to develop compelling product positioning and messaging
• Proven ability to work independently and take ownership of projects
• Ability to develop engaging marketing campaigns and assets
• Willingness to learn and adapt in a fast-paced environment
• Proficiency in marketing automation tools and analytics platforms
• Strong communication skills to gather feedback and persuasively present insights to align on strategy
• Collaborative spirit and ability to work effectively with cross-functional teams (Sales, Product Development, etc.)
• Strong analytical skills to translate data into actionable insights
• 5+ years of experience as a Product Marketing Manager or in a similar role in the business-to-business SaaS industry
• Comfortable using data to inform decisions and measure the success of marketing initiatives
• Passion for B2B SaaS: Enjoys promoting complex solutions to businesses
• Proficiency in more than 2 languages is a plus
• Master’s degree in Marketing/business or a related field, or equivalent work experience
• An understanding of the food service industry is a plus
• Fluency in English is required, with strong written and verbal communication skills being essential
• Applicants must possess the legal right to work in the country where the role is based,