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Executive Vice President - Head of Segmentation, Partnerships & Planning, Business Banking
RAKBANK · United Arab Emirates
About The Role
What You’ll Be Doing:
Strategic Leadership & Enterprise Planning
- Define and drive medium- to long-term Business Banking strategy across all segments and portfolios.
- Translate group ambitions into actionable execution strategies at portfolio and segment level.
- Lead scenario planning across macroeconomic, regulatory, and competitive environments.
- Act as a trusted advisor to senior leadership on growth, productivity, and transformation priorities.
Business Planning, Performance & Cost Management
- Own the annual and multi-year business planning cycle.
- Drive performance monitoring across revenue, margins, balance sheet, and ROE.
- Lead cost management and productivity initiatives to improve cost-to-income ratios.
- Deliver executive dashboards and insights to support data-driven decision-making.
Segment & Portfolio Optimisation
- Shape and refine strategies across Micro-SME, SME, Commercial Banking, and specialised segments.
- Partner with Product, Distribution, and Coverage teams to align propositions and go-to-market strategies.
- Identify growth opportunities and white-space using advanced analytics.
Digital Partnerships & Ecosystem Development
- Define and execute digital partnership strategies across FinTechs, ERP platforms, and ecosystem partners.
- Drive embedded finance and platform-based propositions for SME clients.
- Ensure partnerships deliver scalable commercial value and differentiated customer outcomes.
Applied AI & Advanced Analytics
- Lead deployment of AI use cases including predictive analytics, SME advisory, and RM enablement tools.
- Drive innovation in analytics-led decisioning and customer engagement.
- Ensure AI and analytics are embedded into core business platforms and processes.
Cyber Security & Fraud Analytics
- Partner with Technology, Risk, and Security teams to leverage AI for fraud prevention and cyber resilience.
- Strengthen protection across SME platforms and digital ecosystems.
Transformation & Execution Governance
- Own and drive major cross-functional strategic initiatives.
- Ensure disciplined execution, governance, and measurable business outcomes.
Leadership & Stakeholder Management
- Lead and develop a high-performing Segmentation, Partnerships & AI team.
- Represent Business Banking in executive forums, committees, and strategic discussions.
What We’re Looking For:
Education:
Bachelor’s degree in Business, Finance, Economics, or a related field (MBA preferred).
Experience:
- 20+ years of experience across banking, financial services, consulting, or FinTech.
- Strong leadership experience in strategy, planning, or transformation roles.
- Proven track record in developing and executing enterprise-level strategies.
Industry Exposure:
- Deep understanding of Business Banking products, customer segments, and UAE/GCC market dynamics.
- Strong exposure to digital banking, analytics, AI, and ecosystem-based business models.
What’s In It For You:
- Competitive, performance-linked compensation.
- Medical coverage for you and your family.
- Comprehensive life insurance.
- Opportunity to shape enterprise-level Business Banking strategy.
- Exposure to cutting-edge digital, analytics, and AI transformation initiatives.
- A collaborative, innovation-driven culture with strong leadership visibility.
Skills:
- Strategic Thinking: Enterprise-level strategy and commercial acumen.
- Leadership & Influence: Strong executive presence and stakeholder management capability.
- Analytical Capability: Expertise in data-driven decision-making, analytics, and AI.
- Transformation Mindset: Proven ability to drive change and execute large-scale initiatives.
- Digital & Ecosystem Expertise: Strong understanding of FinTech, partnerships, and platform models.
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