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Assistant Manager, Product Marketing

UNIQLO HONG KONG, LIMITED · Tsim Sha Tsui-UQHK, Hong Kong

Operations ManagementImported listingfull-timeabout 18 hours ago

About The Role

Job Responsibilities:
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Develop yearly IMC marketing and brand communication strategy including budget allocation and connection plan for core products campaigns.
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Lead the development of local campaigns to drive local relevance and connection.
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Manage marketing campaigns through comprehensive executions, including day-to-day communication calendar set-up, PR/ Social & Digital/ Event/ Media plan and execution, and retail channel synergy.
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Analyze and review achievement level on a regular basis to measure effectiveness and identify business chance.
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Collaborate with Marketing Manager to execute business strategy, brand building and products communications plan.
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Consolidate market forecasts and analyze business plan.
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Lead excellent executions across internal teams & external agencies, overview team operation and facilitate growth of team members.
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Collaborate with HQ marketing team to ensure seamless implementation of global strategy.

Requirements:

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Bachelor’s degree in Communications, Marketing, Advertising, PR or related disciplines.
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6-9 years relevant experience in Product marketing /Digital Marketing, preferably from FMCG, beauty or retail industry.
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Excellent presentation and interpersonal skills, independent, self-motivated, responsible, proactive, creative and good beauty sense.
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Familiarize with marketing trend, competitor analysis and consumer insight findings.
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Strategic thinking, problem solving, project management, organization skills and multi-task to be able to work under pressure and tight deadline.
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Mass Media and Social Media knowledge.
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Strong computer skills including Microsoft Word, Excel and PowerPoint, and Chinese word-processing is a must.
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Good command in written and spoken Chinese (Cantonese & Mandarin) & English.
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Immediate available is preferred.

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