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Field Marketing Director
Fictiv · Oakland, United States
About The Role
Join MISUMI Americas as the Field Marketing Director, where you will lead the field marketing strategy and execution, driving demand generation, brand authority, and customer engagement. You will own the planning and execution of all corporate and community events, partner with the ABM team, and report on event and field marketing performance. This high-visibility role requires 10+ years of experience in field, event, or experiential marketing, preferably in B2B technology, manufacturing, or industrial markets.
- Lead the comprehensive field marketing strategy and execution for MISUMI Americas, driving demand generation, brand authority, and customer engagement.
- Own the planning and execution of all corporate and community events, including trade shows, summits, customer events, webinars, and field activations.
- Partner with the Director of ABM to plan and execute account-based events and align target-account investment and attribution.
- Experience managing outside vendors, agencies, and contractors
- Proven budget ownership ($1M+) and track record building a program or function from the ground up
- Experience partnering with ABM or account-based marketing teams on target-account events and shared attribution
- 10+ years in field, event, or experiential marketing; B2B technology, manufacturing, or industrial markets preferred
- Vendor and agency management experience
- Executive presence; comfortable presenting strategy and results to C-suite stakeholders
- Can carry,lift, and move up to 30lbs
- While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch
- We’re actively seeking teammates who:
- Thrive in an environment emphasizing respect, honesty, collaboration, and growth
- Help us continue to build a world-class organization that values the contributions of all of our teammates
- Have an ‘always learning’ mindset that celebrates learning, not just wins
- Excel at being part of a strong, empathetic team
- Bring diverse perspectives and experience to our culture and company
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