Senior Product Manager (Experience & Monetization)

Zeely is already used by 2,000,000+ businesses, and we grew 6× over the past year. The next step is making sure users stay, go deeper into the product, and pay for the value they get. That's why we're turning Experience & Monetization into a dedicated area — and looking for a PM to own it end to end: from onboarding and retention to subscription plans and the B2B model.We're not looking for a Senior Product Manager to run a ready-made backlog. We're looking for someone who shapes the direction themselves, thinks in hypotheses and metrics, and knows how activation, retention, and habit loops work in B2C/prosumer products.About ZeelyAt Zeely, we're building an AI Marketing Intelligence Platform that covers the full performance marketing cycle — create → launch → scale — and we've already grown to 2M+ users.Simply put: we've made the best AI solutions and marketing tools available to small and medium businesses — tools that used to be reserved for big brands with expensive marketing teams.The next big step: a B2B solution for large marketing teams and enterprise clients — workflows, creative analytics, and full control over campaigns across the whole team.For companies where performance marketing already runs at scale and needs more efficiency and automation.A few numbers that speak for themselves:4 years on the market — a stable, profitable company backed by international investors;6× growth over the past year;2,000,000+ businesses already use Zeely;#1 in its category in the US market;200+ specialists on the team;Markets: US + worldwide.Your role: you own how users reach value in Zeely and what they pay for — across web and mobile. Success is measured by retention, churn, and product utilization, not just funnel conversion.What you'll do:Grow B2C monetization in web funnels: credits logic, unlimited access, tokensDifferentiate subscription plans (Starter / Plus / Growth) — distinct pricing and features, with a clear upgrade path between tiersBuild the system for B2B users (organizations, seats) and drive a controlled shift from B2C to a B2B/hybrid monetization modelLaunch monetization for agentic featuresOwn mobile onboarding, landing screens, and product discovery so users reach value fasterUnify UX across the platform: several teams build their own builders, and the user experience has to stay consistentWork across B2C/B2B and mobile/web segments, in close partnership with the Growth teamThe team is already in place: frontend, mobile, and backend engineers, QA, an analyst, and a designer.What it takes:5+ years as a Product Manager in B2C or prosumer products — with ownership of the product and its metrics, not just deliveryStrong understanding of user activation, monetization, retention, and habit loopsExperience with discovery, roadmap building, and prioritizationRegular A/B testing and data-driven decisions — you can show how your decisions moved the metricsExperience with a web product or platform (if your background is mobile-only — strong product growth cases)Upper-Intermediate+ EnglishAutonomy, systems thinking, and comfort with ambiguityNice to have:Experience with pricing, subscription plans, or new monetization channelsExperience building B2B logic into a product (organizations, seats, team plans)Background in AI, content, video, or marketing productsWhy work with us:Real ownership: you shape the ideas, directions, and processes in Experience & MonetizationA chance to build one of Zeely's key areas from scratchWork with direct impact on business metrics — retention, churn, revenue mixAn AI product and the US marketA small, autonomous team with minimal sign-offs and bureaucracyRemote-first setup: work from wherever suits you, or join us in our Warsaw or Kyiv officesDay off and sick off, regular performance reviews, financial support for private entrepreneursHiring process: Intro call with a recruiter → Interview with the Hiring Manager → Final interview → Reference check → Offer. No test task.Send us your resume — we'd love to get to know you.