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Senior Associate of Full-Funnel Growth Creative

Harry's · New York, United States

Imported listingfull-time10 days ago

About The Role

Join our team as a Senior Associate of Full-Funnel Growth Creative. In this role, you will be responsible for driving creative output and media performance across three brands: Harry's, Flamingo, and Lume. You will own the entire creative process, from pulling insights and writing briefs to shooting and editing assets, and trafficking them into paid channels. You will work closely with cross-functional teams and have a real impact on our high-velocity creative engine.

  • Menerapkan pendekatan kreatif yang holistik untuk mengembangkan dan memproduksi aset pemasaran yang menarik dan efektif.
  • Mengelola seluruh siklus kampanye pemasaran, mulai dari pengumpulan wawasan hingga peluncuran kampanye dan analisis hasil.
  • Berkolaborasi dengan tim lintas fungsi untuk mengidentifikasi peluang dan mengembangkan strategi pertumbuhan yang berkelanjutan.
  • Customer-obsessed: you instinctively ask what the customer needs to hear, not just what the brand wants to say
  • Proactive: you're comfortable with ambiguity and will create structure where there isn't any rather than waiting for it
  • A maker: you're hands-on by default. Shooting, editing, and designing are things you actually do, not things you delegate
  • Socially native: you understand the nuance of how audiences consume content differently on TikTok vs. Meta vs. YouTube, and you design briefs for those differences instinctively
  • Data-fluent: you can pull and interpret performance data independently, and you use it to make better creative decisions — not just to report on the past
  • Fast and iterative: high-output environments energize you. You can move quickly without losing craft or curiosity
  • You're a full-stack growth creative — someone who gets energized by owning the whole thing, not just one piece of it. You probably have a background in performance marketing, content creation, or growth, and at some point realized the lane was too narrow. You're equally comfortable in a spreadsheet and behind & in-front of a camera when necessary
  • A clear communicator: you can tailor a message — written or verbal — to any room, from a creative review to a leadership readout
  • AI-believer and adoptor: you see AI tools as a creative accelerator and are actively building fluency in the latest generation of generative video, image, and copy tools because you truly believe it’s not only the future, but the present
  • Experience briefing and producing UGC or creator-led content
  • Proficiency in creative production tools: Adobe Premiere, Photoshop, Illustrator, After Effects, and/or Figma
  • Comfort with Excel or Google Sheets for data manipulation, performance analysis, and test tracking
  • 2–4 years of experience in performance marketing, growth creative, or a related role — ideally at a DTC brand, agency, or startup where you touched creative and media together
  • Bonus: experience managing media across Google, Snap, or YouTube in addition to Meta and TikTok
  • Hands-on experience with paid social platforms — Meta Ads Manager and/or TikTok Ads Manager — including campaign setup, daily optimization, and reporting
  • Bonus: experience working across multiple brands simultaneously

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