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Head of Marketing

Clera · Berlin, Germany

Marketing / Business DevelopmentImported listingfull-time5 days ago

About The Role

About the Role

This is a founding marketing hire at a fast-growing AI voice platform serving B2C companies, sitting at the intersection of product, growth, and revenue. You will own the entire marketing function end-to-end, from strategy and budget to hands-on execution, and play a central role in the company's expansion into new international markets including the UK and US.

What You'll Do

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  • Own marketing strategy, priorities, KPIs, and budget with full operational responsibility.
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  • Define positioning, storytelling, and content that make a technical product clear, compelling, and conversion-focused.
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  • Build and run a growth playbook that leverages AI and automation to scale inbound across organic and paid channels.
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  • Plan and execute go-to-market launches for new segments and international markets.
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  • Run continuous channel experiments and use data and pipeline impact to drive decisions.
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  • Hire and grow a high-performing marketing team while staying operationally hands-on.

What We're Looking For

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  • 4 or more years in growth or marketing with end-to-end functional ownership and meaningful budget responsibility, ideally at an early-stage company or as an early marketing hire.
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  • Proven ability to translate a technical product into clear positioning and memorable storytelling.
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  • Strong hands-on experience across organic and paid channels with a track record of building repeatable growth playbooks.
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  • Experience building from zero and then scaling, including leading launches into new segments or international markets.
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  • Data-driven approach: comfortable running experiments, defining KPIs, and reporting on pipeline impact.
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  • Deep familiarity with AI and automation tools applied to marketing execution.
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  • Experience building and leading a marketing team while remaining operationally involved.
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  • Strong academic background, ideally from a top European or international university.
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  • Early-career experience at a consulting firm or similarly rigorous environment is a plus.
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  • Fluent in both English and German (native-level German required).

Compensation & Benefits

Salary range: 75,000 to 120,000 EUR annually. Visa sponsorship is not available for this role.

Location

On-site in Berlin, Germany. Full on-site presence is required.

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