Digital Marketing Manager

Join Fora, a brand shaping the future of work, as a Digital Marketing Manager. In this pivotal role, you will lead and optimize our digital marketing strategy, focusing on our website as a core commercial and conversion channel. You will combine creative thinking with data-driven decision-making to deliver measurable impact. Responsibilities include website ownership and user experience, analytics and performance optimization, agency and partner management, cross-team collaboration, continuous improvement and innovation, and content and brand activation. Enjoy benefits such as flexible working, wellness support, generous time off, health discounts, wallet-friendly travel, and volunteering days.

• Assumer la responsabilité de la présence numérique de l'entreprise et d'optimiser la stratégie de marketing numérique, en mettant particulièrement l'accent sur le site Web.
• Gérer et optimiser le site Web de l'entreprise, en veillant à offrir une expérience utilisateur exceptionnelle et à maintenir des normes élevées en matière de qualité de conception et de cohérence de la marque.
• Analyser les performances du site Web à l'aide d'outils d'analyse, suivre le comportement des utilisateurs et les performances de conversion, et traduire les données en recommandations claires et exploitables.

• You’re a hands-on digital marketer who thrives in a fast-paced environment and combines analytical thinking with strong execution
• Hands-on experience with GA4, Google Ads, Meta Ads Manager, CMS and CRM tools
• Solid understanding of PPC, paid social, SEO, email and analytics
• Strong background in website management and optimisation
• Exposure to B2B, B2C, membership or professional services environments
• Experience with tag management or data visualisation tools
• Strong analytical capability—able to turn data into meaningful action
• Proven experience in a Digital Marketing Manager (or similar) role
• Excellent project management with the ability to manage multiple workstream
• Working with agencies or external partners
• Relevant qualifications (e.g. CIM, DMA, Google certifications)