Creative Strategist for a 8-figure D2C Suplement Brand

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Creative Strategist for an 8-Figure D2C Supplement Brand based in Mexico.

This role offers the opportunity to shape the creative strategy behind a high-growth direct-to-consumer supplement <brand.You> will drive paid advertising performance by developing compelling concepts, messaging, hooks, and scripts designed to convert.Working closely with creative, media buying, and leadership teams, you will operate within a fast-paced test-and-learn environment.Your decisions will be grounded in campaign data, customer insights, consumer psychology, competitive research, and emerging creative <trends.You> will have meaningful influence over creative strategy rather than simply executing predefined briefs.The role is ideal for a performance-minded creative who enjoys rapid experimentation, iteration, and scaling winning ideas.

Accountabilities

• Research competitor advertising, creative trends, viral content, and platform best practices to identify opportunities for new concepts and angles.
• Develop multiple creative concepts and advertising angles each week using performance data, customer insights, market trends, and consumer psychology.
• Create compelling hooks, messaging, and scripts across formats including UGC, VSLs, static advertisements, and short-form video.
• Review feedback and campaign performance metrics from media buyers and translate insights into actionable creative iterations.
• Collaborate closely with the CEO, Senior Creative Strategist, media buyers, designers, and video producers to develop and refine advertising concepts.
• Provide clear creative direction and constructive feedback to production teams to ensure concepts are executed effectively.
• Participate in weekly creative testing cycles focused on generating hypotheses, testing new ideas, learning from results, and scaling successful concepts.
• Continuously optimize creative strategy based on advertising performance and changing audience behaviors.

Requirements

• Proven experience developing performance-focused creative for DTC eCommerce brands, preferably in high-growth or subscription-based environments.
• Strong understanding of direct-response marketing and the ability to develop hooks, angles, messaging, and concepts that drive conversions.
• Solid knowledge of consumer psychology and the ability to translate customer motivations and pain points into compelling advertising.
• Experience conceptualizing and scripting multiple ad formats, including UGC, VSLs, static ads, and short-form video.
• Ability to interpret advertising performance metrics and use quantitative and qualitative feedback to guide creative decisions.
• Strong research skills, with the ability to identify relevant competitor strategies, emerging trends, and opportunities across Meta and Instagram.
• Ability to generate high-quality concepts quickly and continuously iterate based on data and campaign results.
• Clear, proactive communication skills and the ability to thrive within collaborative, fast-paced feedback loops.
• Highly adaptable, performance-oriented, and comfortable taking ownership of creative strategy and outcomes.

Benefits

• Fully remote position.
• Full-time, long-term contractor opportunity.
• Monthly compensation of $6,000–$7,000 USD.
• Significant influence over creative strategy, processes, and testing rather than an execution-only role.
• Direct collaboration with senior creative and leadership stakeholders.
• Opportunity to work with a high-growth, 8-figure DTC eCommerce business.
• Small, high-performing team with room for professional growth and increased responsibility.
• Fast-paced environment focused on experimentation, learning, and scaling successful ideas.