Email Marketing Manager
Genesis · Kyiv, remote, UA
About The Role
- About the role
- Hi, we're the Findies team, and we're hiring our first dedicated Email Marketing Manager.
You'll own email end-to-end
picking and implementing the ESP, setting up deliverability foundations, and launching the lifecycle flows that turn one-time subscribers into retained, recurring revenue.
Reality check
This is a from-the-ground-up role in the truest sense — there is no existing playbook to inherit, no legacy flows to 'optimize,' no team to lean on. You'll be selecting the ESP, wiring up SPF/DKIM/DMARC yourself, and deciding what the first welcome email even looks like. If you want a channel that's already humming and just needs incremental tweaks, this isn't that. But if you want to build a revenue channel from a blank page and see your name on every flow that exists a year from now, this is exactly that.
Your mission
Select and own the ESP
, collaborating with the development team on data integration (product/subscription) and deliverability setup.
Design and launch the foundational lifecycle flows
- welcome/onboarding, Day 0–3 retention (cancel-prevention), cancellation/win-back, and transactional emails.
- Run A/B tests
- on subject lines, content, timing, and segmentation, and turn results into action.
Build reporting that ties email directly to revenue
open rate, CTR, S1–S2 rebill rate, and % of total subscription revenue.
Collaborate
- with product, analytics, and design to turn user behavior and cohort data into targeted campaigns.
- What makes you the perfect fit
2+ years of hands-on email/CRM/retention marketing experience
- you've built a channel from scratch before, not just maintained one.
- Practical ESP experience
- and a strong understanding of deliverability basics (including the principles of SPF/DKIM/DMARC configuration)..
- Strong grasp of A/B testing methodology
- and how to turn results into decisions.
- Comfort with analytics tools
- (Amplitude/Mixpanel or similar) — you can read cohort and funnel data and know what to do with it.
Ownership mindset
you spot the bottleneck and go fix it, you don't wait for a brief.
Language
- Ukrainian, Upper-Intermediate (B2+) English or higher.
- What's in it for you
Build your own channel from zero
no inherited mess, no legacy flows — every automation, template, and testing roadmap in email will be yours.
Direct, measurable business impact
your flows move the needle on cancel rate and revenue from day one, and you'll see it in the numbers you report on.
A subscription product to sink your teeth into
real retention problems (S1–S2 rebill) instead of generic newsletter sends.
Full ownership, zero bureaucracy
you decide the ESP, the flow logic, the testing cadence — nobody hands you a predefined plan.
Room to grow
as the first person owning this channel, you're positioned to define — and later lead — email/CRM at Findies as it scales.
Perks & Benefits
Remote-First & Coworking Coverage
work remotely, with your coworking space membership covered.
Time Off to Recharge
20 working days of fully paid vacation per year, plus paid sick leave.
Learning & Growth
compensation for professional courses, conferences, specialized workshops, and intensive English training.
Healthcare
comprehensive medical insurance and access to a corporate doctor.
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