Director of Sales - Franchise

JOB KNOWLEDGE, SKILLS & ABILITIES

The successful candidate must possess the following knowledge, skills, and abilities

Commercial Expertise

• Strong knowledge of hotel sales, revenue management and commercial strategy.
• Understanding of market segmentation and customer acquisition strategies.
• Knowledge of local, national and international hotel markets.
• Strong understanding of distribution channels and hotel commercial systems.

Leadership

• Ability to lead, develop and inspire high-performing teams.
• Strong coaching and performance management skills.
• Ability to influence stakeholders and drive accountability.

Communication & Negotiation

• Excellent communication and presentation skills.
• Strong negotiation and closing abilities.
• Ability to build trust and long-term client relationships.

Analytical Skills

• Strong financial acumen and commercial awareness.
• Ability to analyze performance data and identify business opportunities.
• Experience with forecasting, budgeting and strategic planning.

Technical Skills

• Delphi FDC or equivalent CRM systems.
• Microsoft Office Suite (Advanced).
• Revenue Management and reporting systems.
• Digital sales and marketing platforms.

Personal Competencies

• Results-oriented.
• Strategic thinker.
• Customer focused.
• Adaptable and resilient.
• Strong organizational skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Collaborative team player with a proactive attitude

QUALIFICATION STANDARDS EDUCATION

• Bachelor's Degree in Hospitality Management, Business Administration, Marketing or a related discipline preferred.
• Postgraduate qualification in Commercial Management, Hotel Management or Business Administration is desirable.

EXPERIENCE

• Minimum 5 years of progressive commercial experience within the hospitality industry.
• Minimum 3 years in a leadership role directing hotel sales teams.
• Demonstrated success in achieving revenue and market share objectives.
• Experience managing corporate, group and MICE segments.
• Previous people-management experience required.
• Hilton experience preferred