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Graphic Communication Co-worker
Ikano Retail · Zapopan, JAL, Mexico
About The Role
- To secure that store communication completes and amplifies the shopping experience 
- and range presentation through IKEA visual and verbal identity thereby contributing to 
- building consumers' perception of the IKEA brand in the local market as unique and 
- consistent.
- Use graphic communication competence to strengthen the uniqueness and 
- consistency of the IKEA identity in in-store and digital communication by applying the 
- principles of IKEA visual and verbal identity.
- Actively contribute to the department action plan with initiatives that will grow the 
business and support long-term profitability and execute the agreed plans in close cooperation with other functions.
- Plan, implement and evaluate in-store and digital communication to ensure that it 
- conveys the benefits of the IKEA Concept as well as completes and enhances range 
- presentation by using proven solutions, best practices, guidelines and national 
- directions.
- Actively contribute to developing, implementing and evaluating in-store and digital
- communication strategies that support a convenient shopping experience by using 
- knowledge about life at home and shopping behaviour in the local market.
- Respect routines and responsibilities, work together with the Com&In team and other 
- functions in the store, act quickly to exploit commercial opportunities and understand 
- the impact of your actions on the financial results.
- Secure visual balance and consistency, quality and simplicity, cost-efficiency and 
sustainability in producing and implementing in-store and digital communication.
- Stay up to date with knowledge about home furnishing, communication and retail 
- design trends to follow creative directions that inspire and surprise store visitors 
- through the IKEA visual and verbal identity.
- Keep visitors in mind and minimise disruption when working on the shop floor.
Motivation
- The IKEA values truly reflects personal values.
- A passion for fast-paced, future-oriented retailing and the IKEA product range.
- Provide home furnishing solutions that improve people’s life at home.
- Constantly growing knowledge, capabilities and motivation
- Driven to exceed goals and a desire to improve ways of working.
Knowledge: 
- Range presentation the IKEA way (store media, display techniques, store layout).
- Home furnishing the IKEA way. Store communication the IKEA way.
- Understand life at home in the local market and the outcome of market research, 
e.g. IKEA Customer Satisfaction Survey, IKEA Brand Capital.
- Good knowledge of trends that influence home furnishing and communication.
- Commercial calendar and store activities.
- The work method for presenting the IKEA range. IKEA mechanical sales system.
- The IKEA Concept and IKEA Brand objectives. IKEA visual and verbal identity.
Capabilities: 
- Ability to combine commercial, aesthetic and practical skills.
- Ability to generate, visualise and present new ideas.
- Ability to work together with others in a team.
- Confident in approaching and communicating clearly with different people in 
various situations.
- Have a flexible and hands-on approach to responsibilities as well as the ability to 
- meet set deadlines
- Please apply by 21-SEPT-2026.
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