Key Account Manager
equativ · Mexico City, Mexico
About The Role
What you'll do
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End-to-end ownership of a portfolio of strategic Maestro accounts (Tier 1 and Tier 2 agencies, trading desks, and advertisers), acting as the client's single point of contact from kick-off to results.
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Creation, setup, and optimization of campaigns and programmatic deals with diverse KPIs on Maestro, our curation and activation platform.
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Hands-on support and guidance to clients on the setup of their activation strategies: audiences, curation, and formats (display, video, CTV, native), ensuring each campaign is built to deliver.
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Continuous monitoring, troubleshooting, and optimization of delivery and performance, identifying and resolving discrepancies or technical issues proactively.
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Reporting and presentation of results for strategic campaigns, translating data into insights and actionable recommendations for the client and for account growth.
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Training and technical support to clients on Maestro, empowering agency and trading desk teams to activate autonomously.
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Strategic coordination with the Supply team to maximize deal and campaign performance, and with dedicated Sales to surface uplift, renewal, and upsell opportunities.
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Collaboration with internal teams (Product, Analytics, Support) to tailor and develop solutions according to specific client needs.
What you need
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- 3+ years of proven experience as an account manager, trader, or trafficker in digital advertising, ideally on the programmatic side.
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- Solid understanding of the programmatic ecosystem (SSP, DSP, deal types, curation).
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- Experience in the setup and management of programmatic deals or connections.
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- Technical ability to identify and implement tracks, tags, VAST, VPAID, etc.; working knowledge of adservers.
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- Strong client-facing skills: comfortable building reports and presenting campaign results and recommendations to senior stakeholders.
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- Previous experience working with brands or agencies based in LATAM/Mexico; familiarity with Tier 1 agency trading desk models is a strong plus.
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- Familiarity with DSP platforms such as DV360, Xandr, Amazon DSP, among others.
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- Strong analytical skills (Excel, reporting tools) and attention to detail.
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- Intermediate-advanced English proficiency, essential for fluid internal communication with our global teams.
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- An ownership mindset: autonomy, prioritization across multiple accounts and tasks, and accountability for outcomes.
What we offer
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- Competitive salary.
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- 30 days of annual bonus (Aguinaldo).
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- Meal vouchers.
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- Quarterly bonus based on objectives.
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- Major Medical Expenses Insurance (SGMM).
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- 15 days of vacation plus a 25% vacation premium (prima vacacional).
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- Wellhub subscription for your physical and mental well-being.
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- Parking space.
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- Optional language courses (English, French, German, or Russian) sponsored by the company.
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- Hybrid work model (offices located in Mexico City).
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