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Performance Marketing Manager

Formlabs · Somerville, United States

Imported listingfull-timeabout 2 months ago

About The Role

Join our team as a Performance Marketing Manager, where you will be responsible for driving our global paid acquisition strategies. You will manage campaigns, budgets, and optimize paid media across the Google ecosystem. This is an individual contributor role that requires a strategic and operational mindset, with a strong focus on data-driven decision making.

  • Gérer et optimiser les campagnes publicitaires payantes sur Google (Search, Shopping, YouTube, Display).
  • Assumer la responsabilité des budgets des canaux et des prévisions ; gérer le coût d'acquisition client (CAC), le retour sur les dépenses publicitaires (ROAS) et les objectifs d'efficacité.
  • Travailler avec l'équipe d'analyse pour mesurer, évaluer et attribuer les résultats, et transformer ces résultats en actions.
  • This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions
  • Use AI tools fluently in your daily work, held to the same quality bar as your own
  • Solid grasp of attribution, experimentation, and conversion optimization
  • Deep hands-on experience managing paid media budgets in Google shopping Ads
  • 3+ years in performance/growth marketing with a track record of measurable results managing large budgets
  • Thrive in fast-moving, ambiguous environments with a high degree of ownership
  • Strong analytical chops—you use data to decide, measure, and prioritize
  • Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders
  • Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing

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