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Paid Media Manager

Formlabs · Somerville, United States

Imported listingfull-timeabout 2 months ago

About The Role

Join our team as a Paid Media Manager, where you will be responsible for driving our global paid acquisition strategies. You will manage campaigns day-to-day, oversee budgets, and make data-driven decisions to optimize performance. This is an individual contributor role that requires a strong analytical mindset and hands-on experience in managing paid media budgets in the Google ecosystem.

  • Gérer et optimiser les campagnes publicitaires payantes sur Google (Search, Shopping, YouTube, Display).
  • Assumer la responsabilité des budgets et des prévisions des canaux, en gérant le coût d'acquisition client (CAC), le retour sur les dépenses publicitaires (ROAS) et les objectifs d'efficacité.
  • Collaborer avec l'équipe d'analyse pour mesurer, évaluer et attribuer les résultats, et transformer ces résultats en actions.
  • Strong analytical chops—you use data to decide, measure, and prioritize
  • Use AI tools fluently in your daily work, held to the same quality bar as your own
  • Deep hands-on experience managing paid media budgets in Google shopping Ads
  • Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders
  • 3+ years in performance/growth marketing with a track record of measurable results managing large budgets
  • Solid grasp of attribution, experimentation, and conversion optimization
  • Thrive in fast-moving, ambiguous environments with a high degree of ownership
  • Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing

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