Senior Product Marketing Manager (Database Optimization)

Join Cast AI, a leading company in the AI-driven cloud optimization space. As a Senior Product Marketing Manager for our newest product, Database Optimization (DBO), you will own the go-to-market strategy, develop a commercial narrative, and validate the ideal customer profile. This hands-on role requires extensive customer research, messaging refinement, and experimentation with channels and content. You will work closely with product and engineering leadership, and have the opportunity to make a significant impact on the company's growth.

• Responsable de la mise en œuvre de la stratégie de mise sur le marché de DBO, y compris la définition de l'ICP et du message commercial.
• Conduire des recherches approfondies auprès des clients pour définir et valider l'ICP de DBO, et affiner le positionnement.
• Gérer les lancements de fonctionnalités de bout en bout, de la position initiale à la disponibilité générale.
• Experience with win/loss research and competitive deal support
• 5+ years of product marketing experience in a technical B2B category, with demonstrated depth in at least one relevant market
• Experience designing GTM experiments and changing direction based on results
• Demonstrated ability to build credibility with technical practitioners and executive buyers
• Real experience building an ICP and messaging architecture from scratch, for a product where the buying motion hasn’t been fully validated yet
• Track record of running customer interviews and extracting patterns to refine positioning
• Basic data literacy, including defining success criteria and reading funnel or adoption data
• Excellent writing, backed by relevant work samples: positioning, launch content, sales narratives
• Fluent English, written and spoken
• Background in database performance, reliability tooling, or observability markets
• Experience operating successfully in an early-stage or ambiguous product environment
• Experience building the initial go-to-market motion for a product without an established playbook
• Evidence that AI meaningfully improved a PMM outcome, speed, quality, reuse, or measurement
• Commercial judgment around pricing, packaging, and willingness to pay, even where Product owns the final call
• Owned positioning or GTM for an infrastructure, DevOps, or platform engineering product
• Background in AI infrastructure, data platforms, or developer tools
• Used customer and deal evidence to shape product strategy and GTM
• Evidence of using AI to make your own PMM work faster, more consistent, more reusable, or easier to measure