Social Media Manager

Join Dutch, a pet care company, as a Social Media Manager. In this role, you will build and scale Dutch's social presence across various platforms, create high-performing content, drive engagement through community management, and analyze performance to optimize strategies. You will have a direct impact on brand awareness, engagement, and acquisition, and help make trusted veterinary care more accessible to millions of pet parents.

• Bouwen en opschalen van de sociale aanwezigheid van Dutch als een hoog-impact groei- en merk kanaal.
• Ontwikkelen van een social media plan en contentkalender die bewustzijn vergroot, vertrouwen opbouwt en bijdraagt aan leden groei.
• Uitvoeren van de sociale strategie van Dutch op verschillende platforms, inclusief Facebook, TikTok, Instagram, YouTube Shorts.

• This role is ideal for someone who understands how to create content that captures attention, drives engagement, shares, views, and converts balancing storytelling with performance
• Strong creative instincts with an eye for what performs vs. what looks good
• Ability to move fast, test, learn, and adapt in a high-growth environment
• Deep understanding of TikTok, Instagram Reels, and short-form video trends
• 3–6 years of experience managing and growing social media for a brand
• Proven ability to create content that drives engagement, growth, and subscriptions
• Willingness to take chances, disrupt and try new things
• Strong writing and communication skills with attention to tone and brand voice
• Strong project management and analytic skills
• Data-driven mindset comfortable using insights to iterate quickly
• Experience working cross-functionally with Growth, Creative, Product, and PR teams
• Experience in consumer, health, pet, or subscription businesses
• Experience with influencer/creator partnerships and whitelisting
• Familiarity with performance marketing and paid social
• Experience launching or scaling a brand’s social presence