Growth Executive - Student Engagement & Memberships at

About The Role

# Growth Executive - Student Engagement & Memberships
> Weekday AI · Chennai, India · Full-time · Posted 2026-09-03
**Workplace:** on_site
**Department:** Weekday's Client via platform
## Description
**This role is for one of Weekday’s clients**
Min Experience: 2+ years

Location: Chennai, Tamil Nadu, India

JobType: full-time

In 2026, our growth is driven as much by the students already with us as by new sign-ups. Attendance, re-activation and renewals are where the next chapter is won.

The Growth Executive – Student Engagement & Memberships owns exactly that. You will bring inactive students back, lift attendance among the at-risk, run creative comeback campaigns, and make sure the membership experience — renewals, plan changes, payments — is seamless. It is a role for someone who is equally comfortable designing a campaign and chasing a pending payment with warmth and persistence.

You will work shoulder-to-shoulder with our coaching team, because engagement problems are rarely just data problems — they are human ones.

## Requirements

### **What you will own**

### **Engagement & re-activation**

Plan and run engagement campaigns for inactive, low-attendance and at-risk students
Design creative re-engagement initiatives — comeback programmes, challenges, win-back offers, milestone moments
Work closely with coaches to understand why students drop off, and turn that into interventions that actually move attendance

### **Memberships & renewals**

Communicate with current and past students on attendance, renewals and plan options
Support membership growth through renewals and relevant cross-sell / up-sell conversations — consultative, never transactional
Own renewal payment follow-ups end to end. This is a critical, non-negotiable part of the role

### **Data & reporting**

Track and analyse engagement, attendance and membership data to support decisions
Maintain accurate membership and engagement records in our CRM
Produce regular reports on engagement, renewals and revenue against quarterly targets

### **How you work**

Use CRM tools and Google Workspace / MS Office to track every effort — nothing lives only in your head
Look for the automation, then keep the human touch on top of it
Participate in training and skill development programmes, and bring a growth, start-up mindset

### **What we need from you (required)**

2+ years in customer success, account management, community management, inside sales or a closely related role. Exceptional freshers with the right temperament are welcome to apply
Strong English communication — verbal and written. You will be writing campaign copy and having renewal conversations in the same day
Comfort owning payment and renewal follow-ups: persistent, organised, and never awkward about it
High proficiency with Google Workspace / MS Office, and hands-on experience with an online CRM
Ability to read membership and attendance data and turn it into an actionable insight, not just a chart
Creative thinking paired with operational discipline — you can invent a campaign and also run the checklist that ships it
A calm, patient, empathetic manner with students. Many of the people you speak to dropped off because life got hard
Based in Chennai and able to work on-site with the coaching team

### **Nice to have**

Experience in a B2C, subscription or membership-led business
Background in fitness, sports, wellness or education ecosystems
Hands-on with marketing automation or CRM workflow building (WhatsApp / email journeys, lifecycle campaigns)
Comfort with spreadsheets beyond the basics — pivots, cohort views, retention curves
A personal training or fitness practice of your own. It helps you speak our students' language

### Must-have skills