Senior Paid Media Specialist (with AU/NZ experience)

# Senior Paid Media Specialist (with AU/NZ experience)

> D2B · Manila, Philippines (Remote) · Full-time · Posted 2026-05-17

**Workplace:** remote

**Department:** RecOps

## Description

**Position:** SENIOR PAID MEDIA SPECIALIST (with AU/NZ experience, focus in Google Ads)

**Salary range**: up to ₱115,000 PHP/month (The final amount will be at the the client discretion basing on the candidate’s skills and experience.)

**Working Hours:** Following New Zealand Timezone

**Work set-up:** 100% Remote work

**Holidays**: New Zealand Public Holidays

### ABOUT THE COMPANY

We are a full-service digital marketing agency specializing in performance-driven campaigns for clients in healthcare, wellness, and other regulated industries. Our focus is on combining creativity, data, and compliance expertise to deliver measurable results in complex regulatory environments.

### ABOUT THE ROLE

We are seeking a seasoned Senior Paid Media Specialist to manage and optimise Google Ads campaigns across Australia, the US, and New Zealand. This hands-on, execution-focused role requires precision in budget management, campaign strategy, and regulatory compliance in therapeutic goods marketing. You will oversee the full campaign lifecycle — from planning and launch to optimisation and reporting — handling monthly media spends ranging from $10K to $250K+.

### Key Responsibilities

• **Campaign Management:** Plan, build, launch, optimize, and scale campaigns across active channels (including Google Search, PMax, Display, YouTube, Meta, and TikTok).
• **Budget Ownership:** Manage monthly media budgets ranging from $10K to $250K+ across multiple international accounts.
• **Strategy & Optimization:** Drive audience strategy, creative testing, bidding strategies, and full-funnel performance optimization to hit KPI and ROAS targets.
• **Reporting:** Deliver clear, consistent, and actionable performance reporting to non-technical clients and stakeholders.
• **Collaboration:** Work internally with creative, content, and web teams to enhance overall conversion performance.

## Requirements
### Must-Haves

• Minimum 8 years of hands-on paid media experience.
• Deep expertise in at least one, and working knowledge across at least two of: **Google Ads, Meta Ads, or TikTok Ads**.
• Proven experience running live campaigns in the **Australian market** (not just offshore AU-facing accounts).
• Proven track record managing monthly budgets of $10K to $250K+ while consistently meeting performance targets.
• Strong analytical skills with proficiency in GA4, Looker Studio, or Excel/Sheets.
• Highly organized with strong systems for managing multiple client accounts and deadlines.
• Comfortable working across AU, US, and NZ time zones.
• Agency experience is highly preferred.

### Nice-to-Haves

• Experience across all three major platforms (Google, Meta, TikTok).
• Platform certifications (Google Ads, Meta Blueprint, or TikTok Ads).
• Background in health, wellness, beauty, nutrition, or FMCG categories.
• Familiarity with Google Tag Manager, conversion tracking setup, and attribution modeling.
• Working knowledge of TGA or AHPRA advertising compliance guidelines _(Note: strict regulatory experience is no longer an absolute requirement, but remains preferred)_.

## Apply
[Apply at D2B](https://apply.workable.com/d2b-1/j/03BCA3AE15/apply)
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