Paid Media Intern

Job Summary

The Paid Media Intern will support the Growth & Performance Marketing team in executing paid advertising initiatives that drive brand awareness, engagement, and conversion. This role offers a hands-on opportunity to develop both creative and analytical skills while contributing to high-impact brand campaigns and product launches across multiple brands; Innisfree, Hanyul & Mamonde. The ideal candidate is highly organized, eager to learn, and passionate about beauty and digital marketing. They will gain exposure to full-funnel paid media strategies while collaborating with cross-functional teams, including brand marketing, PR, social, and creative. Strong critical thinking, problem-solving, and communication skills will be key to success in this role.

This is an exciting opportunity for someone looking to build a foundation in growth and performance marketing while working in a fast-paced, multi-brand environment.

Principal Accountabilities

• ● Support the Performance & Growth team in planning and executing campaigns for Sephora, DTC and Tiktok Shop channels.
• ● Develop creative briefs for Paid Social campaigns. Conduct weekly competitive research to identify new opportunities and creative insights to inform briefs.
• ● Communicate proactively and effectively with cross-functional partners, including brand marketing, PR, social, and creative design teams.
• ● Manage the delivery of all creative assets to Agency partners, ensuring timely execution and attention to detail.
• ● Manage monthly invoicing & billing
• ● Monthly creative reporting; Comfortable pulling reports, analyzing data & presenting to
• cross functional teams.
• ● Actively participate in team meetings, contributing ideas to enhance paid media strategies.
• ● Stay informed on beauty marketing best practices and emerging industry trends.

Key Experience and Skills

Qualification and Experience

• ● Obtained a degree in Advertising, Marketing, Business, or a related field
• ● Must be available for a 6-month internship
• ● Must be NYC-based to commute to the office on a hybrid schedule (2-3 days/week)
• ● Previous work experience at a Media or Creative Marketing Agency
• ● Passion about skincare and the beauty industry
• ● Proven interest in paid media and creative strategy.
• ● Strong proficiency in MS Word, Excel, and PowerPoint.
• ● Excellent communication skills with the ability to efficiently manage multiple tasks
• ● Highly organized, with strong attention to detail
• ● Creative thinker with a proactive mindset for identifying trends and opportunities.
• ● Must be comfortable pulling and analyzing data
• Skills & Personal Attributes
• ● Ability to work independently/be a self-starter
• ● Resourceful, motivated go-getter
• ● Innovative problem solver
• ● Multi-functional and project management skills
• ● Able to work under pressure and tight schedule
• ● Adapt to changes and environment quickly
• ● Thinks innovatively and delivers new ideas
• ● Energizes and enables other