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Associate Manager, Experiential
BDG · New York, NY
About The Role
We're seeking an Associate Manager, Experiential — an enthusiastic, detail-oriented self-starter eager to break into experiential marketing. This role is ideal for someone with 1–3 years of experience (including internships) who wants to build a strong foundation in event and brand activation production, working closely with senior team members across every stage of the process.
Experiential Support
- Assist with the coordination and on-site execution of experiential activations, from intimate brand moments to large-scale tentpoles.
- Support vendor outreach, scheduling, and logistics coordination under the guidance of senior team members.
- Help track budgets, organize invoices, and maintain accurate expense documentation.
- Contribute ideas during brainstorms and ideation sessions for experiential concepts, RFPs, and brand pitches.
- Help build pitch decks, mood boards, recaps, and event materials using Canva, Keynote, or PowerPoint.
- Coordinate with internal teams (Creative, Sales, Editorial, Trends & Insights) to gather materials and ensure alignment with brand strategy.
Administrative & Operational Support
- Maintain department files, project trackers, and event timelines.
- Take notes during meetings, track follow-ups, and help keep the team organized day-to-day.
- Support scheduling and logistics coordination for team travel to tentpole events (e.g., room blocks, itineraries) under senior guidance.
- Help prep materials and briefing documents ahead of meetings and events.
Cross Functional Collaboration
- Assist with vendor and venue research and outreach to support broader team projects.
- Help track industry trends and competitor activity to inform team brainstorms.
- Support post-event recap documentation and basic performance tracking.
- Build relationships with vendors and partners as a growing point of contact on smaller-scope projects.
Qualifications
- 1–3 years of experience (including internships) in experiential marketing, brand activations, events, or a related creative field.
- Highly organized with strong attention to detail and a willingness to learn.
- Strong written communication and an eye for visual storytelling.
- Comfortable in a fast-paced environment with shifting priorities.
- Proficiency in Canva, Keynote, PowerPoint, and MS Office; familiarity with project management tools (e.g., <Monday.com>) a plus.
- Willingness to travel and work occasional nights/weekends for event execution.
- A proactive, positive, and coachable attitude — eager to roll up their sleeves and grow with the team.
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