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Media Associate - Mandarin

websummit · London

External listingfull-time7 days ago

About The Role

About the team

The Media team is at the heart of Web Summit, making sure that the world’s most influentialmedia attend, speak at and cover our events across the world. The team facilitates the bestexperience for the media during Web Summits, facilitating discussion and driving coverageacross multiple platforms.

The Media team works with journalists on a daily basis, making sure that every significantmedia outlet, reporter and creator across the globe - whatever their platform - knows about,travels to and covers our events. In doing so, we drive awareness of our events as theworld’s premier tech conferences - and of Web Summit as the world’s leading techconference business.

The team also secures the most impactful and relevant moderators for our stage content;arranges interviews, live podcasts, creator content, press conferences and announcements;tracks and analyses coverage; sources and highlights relevant content for attending media;and works closely with Web Summit’s key teams to ensure the maximum impact andvisibility of their work.

The Role

You'd support Web Summit’s media and communications team in building relationships withChinese journalists and media organisations, particularly across Mainland China, HongKong, Taiwan and other Chinese-speaking markets.

The ideal candidate is a bilingual PR/media professional who understands both Chinese andWestern media, can build relationships with journalists, identify stories that will resonate withChinese audiences, and turn Web Summit's speakers, partners, startups and technologystories into coverage.

Who you are

Native Mandarin Speaker - you are fluent, comfortable and confident incommunicating in both Mandarin and English.

You have a strong understanding of the Chinese media landscape and the Chinesetechnology/business ecosystem.

You’re familiar with platforms such as WeChat, Weibo, Douyin, Xiaohongshu, Zhihuand other Chinese social media platforms, and are comfortable creating compellingChinese-language posts, short-form video concepts, social campaigns and editorialcontent.

You’re creative, confident and articulate: a clear communicator with excellentpresentation and interpersonal skills

You’re an adaptable and resourceful individual who can work to tight deadlines underpressure

You’re a strategic thinker with a proven track record of planning, executing andevaluating activity on a long-term basis

You’re an excellent team player, but with the ability to work on your own initiative

You’re confident using AI tools and data to help manage and focus your work

You have previous experience dealing with media - as a journalist, or in relevant PRor marketing functions.

You have a strong attention to detail in everything you do

You have a proven track record of achieving targets.

What you’ll do

You’ll identify compelling stories, build relationships with journalists, coordinatemedia opportunities and help position Web Summit, its speakers, partners, investorsand startups within the Chinese media ecosystem

You’ll combine excellent communication skills with strong news judgement, culturalawareness and an ability to work at pace in a global events environment

You’ll develop relationships with China’s leading media, influencers, creators, andrelevant communities, and ensure they attend our events

You’ll manage content for WeChat, Xiaohongshu, Weibo, Douyin, Bilibili and otherrelevant channels

You’ll take ownership of a number of content stages and tracks, becoming an experton the media outlets and individuals who report on those tracks

You’ll use AI and data tools to ensure maximum efficiency, while maintainingimmaculate records on Salesforce

You’ll have the drive and ambition to convince world-renowned media professionalsto speak at our events, or chair talks with other high-profile speakers

You’ll develop and execute coverage planning strategies with top-tier media outletsand individuals before our events

Benefits and perks

  • Subsidised healthcare, dental, employee assistance programme (EAP) and more.- Pension contribution up to 6% (Irish-based only)- A dedicated in-house L&D department, with access to workshops, online learning andresources to help you excel in your career development.- Company laptop, generous annual leave and flexible working arrangements.- Our very own Tramway Team, which drives community and morale-boosting events foremployees to participate in.- Annual company get-togethers, charity days, and monthly wellbeing talks.- Wellness subsidy issued to all employees of €1000 per year

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