Student Worker - Lariat Social Media Editor AY27

The social media editor will manage the Lariat’s social media — Facebook, Instagram, multiple Twitter accounts, app pushes — in coordination with section editors. They must be active and savvy users of social media daily. The editors will assess Lariat social media analytics daily to determine which stories/photos/videos/posts are getting the most traffic. The social media editor will craft strategies accordingly and work with section editors to revise their social media usage as needed.