Head of Sales & Marketing - B2B Revenue Growth & GTM

Head of Sales & Marketing – B2B Revenue Growth & GTM | Remote

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a Head of Sales & Marketing to own the commercial engine across sales, marketing, pipeline generation, customer acquisition, and revenue growth.

This is a senior leadership role for someone who can combine revenue strategy with hands-on execution . You’ll build predictable pipeline, improve conversion, lead sales and marketing teams, and develop scalable go-to-market systems.

What You’ll Own

• Develop and execute the overall sales and marketing strategy
• Own revenue, pipeline, customer acquisition, and conversion targets
• Lead and develop sales and marketing teams
• Define ICP, positioning, messaging, and go-to-market strategy
• Oversee:
• Outbound sales
• Inbound marketing
• Paid acquisition
• Demand generation
• Partnerships
• Build scalable sales processes, playbooks, and operating systems
• Monitor the full funnel from lead generation → opportunity → close
• Own forecasting, pipeline reviews, and revenue reporting
• Identify funnel bottlenecks and improve conversion rates
• Recruit, onboard, coach, and develop commercial team members
• Partner directly with executive leadership on growth initiatives

Requirements

• 7+ years of sales and/or marketing experience
• 3+ years in a sales, marketing, or revenue leadership role
• Demonstrated experience building and scaling revenue functions
• Strong understanding of B2B sales and marketing funnels
• Experience managing commercial teams and budgets
• Strong knowledge of:
• Pipeline generation
• Customer acquisition
• Sales conversion
• Demand generation
• GTM strategy
• Revenue forecasting
• Strong financial and analytical understanding of CAC, LTV, pipeline, conversion, and revenue
• Proven ability to manage performance against measurable targets
• Strategic thinker who is equally comfortable with hands-on execution
• Strong leadership and executive communication skills

What Success Looks Like

• Predictable, growing sales pipeline
• Consistent revenue growth and improved conversion
• Clear alignment between sales and marketing
• Efficient customer acquisition and healthy CAC/LTV economics
• Accurate forecasting and revenue visibility
• Scalable sales and marketing processes
• High-performing, accountable commercial teams

Interview Process

• Initial Screening Call
• Spark Hire Video Interview
• Recruiter Interview
• Executive/Client Interview
• Offer & Onboarding

Apply Now

If you’ve successfully built revenue engines, led sales and marketing teams, scaled B2B pipeline, and improved commercial performance , this is an opportunity to take ownership of growth at the leadership level.

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