Operations&Marketing Lead (B2B)
toogeza · Remote
About The Role
We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, we may help to find the right ones.
Currently, we are looking for a Operations&Marketing Lead for Forge Point.
Location: Remote
Job Type: Full-Time
The company
Forge Point is an all-in-one SEO infrastructure management platform built for iGaming operators. They give teams the tooling to run large-scale SEO operations from a single control layer, with three core products: a keyword live tracker for real-time ranking visibility, infrastructure automation for domains, auto-redirects and ban detection, and instant website & satellite building that ships content, tech, and UI/UX in one flow.
They're scaling our go-to-market, and we're looking for a person who can turn that product strength into a predictable B2B pipeline.
The role
This is a hands-on Operational Marketing Manager role for someone with a strong B2B marketing background who is equally comfortable building demand and running the operational engine behind it. You'll own the pipeline end to end — from generating demo calls and nurturing leads to keeping the CRM clean — while acting as the connective tissue between Product, Development, and Sales.
You won't be handing work off to a big team. You'll be doing the work, setting up the systems, and making sure the right message reaches the right operators at the right time.
What you'll own
- Pipeline generation. Build and run the B2B pipeline end to end — identify target iGaming operators, drive inbound and outbound demand, and consistently generate qualified demo calls.
- CRM & marketing ops. Own the CRM (setup, hygiene, segmentation, workflows and reporting) so every lead is tracked and no opportunity leaks.
- LinkedIn strategy. Own organic and outbound LinkedIn — company presence, founder/team amplification, and targeted outreach that books meetings.
- PR & positioning. Own the PR strategy: narrative, media and community relationships, and thought-leadership that builds Forge Point's authority in iGaming SEO.
- Cross-functional glue. Act as the operational connecting chain between Product, Dev, and Sales — translating product capability into messaging, feeding market signals back into the roadmap, and keeping sales equipped.
- Reporting. Track the funnel and channel performance, and report on what's working with clear, decision-ready numbers.
What we're looking for
- Proven, hands-on B2B marketing experience — you've personally built and run a pipeline, not just managed one.
- A track record of generating qualified demo calls and moving leads through a funnel to sales.
- Strong command of CRM tools and marketing operations (segmentation, automation, reporting).
- Demonstrated ownership of LinkedIn as a demand and outreach channel.
- Experience shaping and executing PR / thought-leadership strategy.
- An operational, systems-minded approach — comfortable connecting Product, Dev, and Sales and keeping things moving.
- Excellent written English and Ukrainian and the judgement to speak credibly to a technical, operator audience.
A strong plus
- Experience in iGaming B2B marketing and familiarity with the operator landscape.
- Hands-on with SEO tools — Semrush, Ahrefs, Google Search Console or similar.
- Understanding of SEO infrastructure concepts (domains, redirects, satellites, ban/indexation dynamics).
Why join Forge Point
- Real ownership — you'll build the go-to-market engine, not inherit someone else's process.
- A category-defining product in a fast-moving, high-margin vertical.
- Direct access to founders, product, and engineering — short path from idea to shipped.
- Remote-friendly setup and a team that values people who get things done.
- What’s next?
- If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.
- We’ll review everything within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.
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