GTM / Marketing Engineer

Responsibilities

Revenue Infrastructure & Tracking

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• Design end-to-end revenue infrastructure for lead capture, enrichment, routing, and attribution from first pageview to closed-won
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• Own the marketing data infrastructure connecting campaign performance, attribution, and pipeline impact
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• Implement robust tracking frameworks (server-side tracking, GTM, CAPI) and build dashboards that keep data accurate and actionable

Web Dev & Automation

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• Develop high-performing landing pages (HTML, CSS, JavaScript)
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• Build and manage complex workflows and cross-platform integrations using Zapier and n8n
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• Build marketing agents and automations for repetitive, time-sensitive workflows: content drafting, social engagement, lead follow-up, sentiment monitoring, and campaign reporting

Publishing & Experimentation

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• Architect publishing systems integrating CMS, data sources, and distribution channels, automating content from creation to distribution
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• Run disciplined experiments across workflows and distribution strategies, then codify what works into repeatable templates and playbooks