Senior Manager, Business Development
adidas · Seoul, KR
About The Role
Purpose & Overall Relevance for the Organization: To support profitable and sustainable market share growth for adidas in Korea through (a) providing strategic insights/decision supporting analysis through internal/external data synthesis (b) project/change management of business processes (c) supporting strategic business planning/ global communications (d) Leading support for head office tasks Key Responsibilities: Market Intelligence Monitor market/consumer trends via variety of sources – build into updates for country/region leaderships reporting and strategic business planning initiatives Manage 3rd party research services providing regular market & brand share updates or ad-hoc research projects Active engagement with leadership and business teams in digesting market intelligence & data analytics into business decision making Strong contributor to business simulations, market size estimate, brand share projection .. etc as market intelligence analyst Seek additional knowledge sources for quantitative and qualitative business insight, including AI driven business cases and best practices Commercial ST Meeting Drive actively in the orientation for commercial ST meeting through identifying the right topics and supporting the key decisions X-functionally influence stakeholders to drive towards the success of outcomes for Commercial ST meeting Project Management / Support / Communications Coordinate and manage prioritization processes across markets/functions for each initiative implementation Provides project administration support to ensure documentation, supporting materials, and project plans are updated and readily available for project teams and senior leaders Consolidate and analyze data collected from project information, compare results with baseline and communicate status to Korea SLT Maintain business scorecard to assess outcomes of key priorities Head Office Support strategic communications for adidas Korea for global and market facing activities Lead preparation for adidas korea overview, business updates, through regular and adhoc needs Ensure regular review and monitoring of a-Korea meeting cadence and understanding of areas of focus for improvement with the BD team KPIs: Delivery of regular/ad-hoc business analytics on time in full. Work-stream(s), Initiative(s) achievement – Time to Completion, Resource Utilisation Contribution to the development of the overall business strategy and organisational set up Qualitative feedback from Leads, Sponsors and Global Interfaces on overall project leadership, communications, problem solving, strategic influence Key Relationships: Executive team of adidas Korea aKorea BD team Market Sales Directors (and Sales Management Team) Market Brand Directors (and Brand Management Team) Global Sales Strategy and Business Development team Global Consumer Insights Requisite Education and Experience / Minimum Qualifications: University degree or above (MBA or other business-related qualification preferred) 6~8 years of general business experience in; consumer goods/services industry or consulting/research firms with experience in cross functional/market organization level project management e.g. Consumer/market research projects & services; primary/secondary Initiatives/project tracking (e.g. knowledge of utilizing tracking tools) Data analytics & reporting of large/variety of data set into clear storyline Passion for sport/sporting goods industry Fluency in both written and spoken English Knowledge/Skills and Abilities : Project and change management experience for business processes Market & Consumer research projects of primary/secondary & analytics Consumer goods, retailing brand/companies business value drivers & business operations Data analytics in both soft and hard skills Communication & influential skills of delivering new insights/changes and driving adoption On time in full delivery mindset & owner mentality in driving projects
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