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Marketing Intern – Digital & B2B

elco-solutions.jobs.personio.com · Stuttgart

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About The Role

Job Purpose

As a Digital Marketing & Lead Generation Intern, you will support the marketing team in executing B2B digital marketing initiatives. The internship aims to provide hands-on experience in content creation, online advertising, lead generation automation, and marketing analytics while contributing to the company’s visibility, lead generation, and growth objectives.

Your mission

Digital Marketing & Content

  • Support the creation and optimization of
  • website content and landing pages

(WordPress/Joomla)

  • Assist in writing
  • marketing texts
  • (English required, German/French a plus)
  • Create and optimize
  • B2B content
  • (case studies, service pages, value propositions)

Online Advertising & Campaigns

Support

Google Ads and LinkedIn Ads

  • setup and optimization
  • Assist in keyword research, ad copy creation, and campaign monitoring
  • Track and analyze campaign performance (CTR, CPL, conversion rates)

Lead Generation & Automation

  • Research and identify
  • target companies and decision makers

(B2B)

Support

  • lead generation automation
  • (LinkedIn, email outreach, CRM tools)
  • Assist in building and maintaining
  • lead lists and funnels
  • Help improve
  • conversion paths
  • (forms, CTAs, landing pages)

Analytics & Tools

Support setup and usage of

Google Analytics / Tag Manager

  • Analyze website traffic and lead performance
  • Document and continuously improve marketing workflows
  • Your profile

Required

  • Enrolled student in
  • Marketing, Business, Media, IT, Engineering Management, or a related field
  • Strong interest in
  • digital marketing, B2B sales, and technology
  • Very good

English

  • (written and spoken)
  • Analytical mindset and structured way of working
  • Self-driven, reliable, and eager to learn

Nice to Have

First experience with

Google Ads / LinkedIn Ads

  • SEO or content marketing
  • CRM systems (HubSpot, Pipedrive, Salesforce, etc.)
  • Marketing automation or scraping tools
  • German and/or French language skills

Interest in

industrial, embedded, or energy-related topics

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