
Business Development Representative
Manifest Health · Princeton, NJ
About The Role
Position Overview
Manifest Health is seeking a high-energy, proactive
Business Development Representative
to aggressively open new doors and establish high-value leads. This role is the engine of our growth, responsible for initiating first touch communication, breaking into new accounts, and driving the top-of-funnel activity necessary for long-term revenue. The ideal candidate is a "hunter" who is commercially minded someone who thrives on the challenge of cold outreach and has the persistence to turn a "maybe" into a qualified lead. Healthcare or market research experience a plus, in office role located in Princeton, NJ.
Key Responsibilities
Outbound Engagement & Lead Generation
High-Volume Outreach
Conduct relentless outreach via phone and email to stay top-of-mind with prospective leads.
Cold Calling
Initiate conversations with stakeholders to introduce Manifest Health’s capabilities and spark immediate interest.
Structured Cadence
Maintain a disciplined, daily communication cadence to ensure consistent touchpoints with new prospects.
Past Client Reactivation
Reach back out to dormant or past accounts to re-engage them and convert them into active leads.
Account Opening & Revenue Growth
Targeted Prospecting
Identify and research new prospective clients to build a robust pipeline of opportunities.
Identifying Opportunities
Uncover client challenges and goals to align them with Manifest Health’s service offerings.
Driving New Revenue
Focus on opening accounts that lead to recurring revenue and long-term partnership growth.
Account Strategy & Management
CRM Discipline
Track every call, email, in person visit and interaction meticulously within
HubSpot
.
Pipeline Activity
Monitor the health of your prospecting funnel and proactively address gaps in engagement.
Growth Planning
Develop strategy plans for key target accounts to penetrate different departments and stakeholders.
Collaboration & Feedback
Internal Alignment
Partner with marketing and operations to refine outbound messaging based on live feedback from the field.
Insights
Provide the team with insights into market trends and prospect objections to help improve our overall sales process.
Qualifications
Entry Level to 2 Years
of experience in sales, lead generation, or a high-volume outbound role.
Exceptional Communication
Highly confident in phone-based outreach and initiating conversations with strangers.
CRM Proficiency
Experience using
HubSpot
or similar platforms to manage a high volume of activity.
In-Office Presence
Highly organized and self-motivated to perform in a collaborative, fast-paced office environment.
Resilience
A results-driven mindset with the persistence to handle the high-rejection nature of cold calling.
Key Traits for Success
Commercially Minded
A strategic thinker who can identify a growth opportunity within a single conversation.
Proactive & Persistent
You don't wait for leads to come to you; you go out and find them.
Accountable
You take ownership of your daily metrics and target goals.
What Success Looks Like
- Consistent growth in the number of
- new active accounts
- opened.
- A high rate of
- successful reactivation
- from past client lists.
Maintaining a
- rigorous communication cadence
- that ensures no lead is left cold.
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