About The Role

The Manager, Web & Conversion Optimization is responsible for the digital experience that turns site visitors into booked guests and booked guests into members. This role sits at the intersection of customer strategy and digital execution — responsible for the booking funnel, landing page performance, A/B testing infrastructure, conversion rate optimization, and SEO across WellBiz Brands' portfolio. Working closely with brand directors, the CRM team, and agency partners, this person will use data and experimentation to continuously reduce drop-off, improve conversion, and support the broader lifecycle strategy.

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