Czech SEO Specialist

**About Adapt**

Adapt, a Welo Global brand, is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production, and performance measurement. With a collaborative and inclusive environment, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefiting from a wide range of career opportunities, training, and flexibility for work-life balance.

Our culture is built on curiosity, and we are looking for team members who have a passion for learning about the developments in the industry, their clients, and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth-minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions.

**MAIN PURPOSE OF THE JOB**

This is a freelance position to work and support our SEO team. You will play an important role in supporting us with keyword search, keyword planner, and content optimization to mention a few of your responsibilities.

**MAIN DUTIES**

The following is a non-exhaustive list of **responsibilities and areas of ownership** for this role

• Keyword Research
• Keyword Planner
• Metadata Optimisation
• Content Optimisation
• On-Page Optimisation
• Keyword Translation from English to Czech and Czech to English
• Data handling and Management
• SEO Copywriting

• **REQUIREMENTS**
• **Education Level**

• Bachelor's degree (B. A.) from a college or university in a related field, or equivalent work experience.

**Experience**

• Minimum of 1 year of hands-on experience in SEO
• Good working knowledge of HTML & JavaScript for SEO – basic writing and reading
• Excellent knowledge of various search engine’s best practices (Google, Bing, Baidu etc.)
• Proven track record for delivering good results with SEO initiatives
• Strong knowledge and experience working with various Analytics packages (Google Analytics, Site Catalyst, WebTrends)
• Advanced Excel skills
• Excellent understanding and experience using various third-party SEO analysis tools (i.e. Screaming Frog, SEMRush, Ahrefs, Majestic etc.)
• Excellent organizational and time management skills, able to set and keep deadlines
• Solid understanding of all other online and offline channels (display, affiliates, social, print, TV, email) and their effects on SEO

*Please note that successful candidates will need to have an Office 365 License installed into their devices to be able to complete the tasks assigned.*