Product Marketing Manager

Join our team as a Product Marketing Manager, where you will develop and maintain differentiated positioning, messaging, and value propositions for assigned solutions. You will have a strong understanding of target markets, customer needs, buyer personas, and competitive dynamics to inform positioning and go-to-market activities. You will own and execute solution-level product marketing plans, lead product marketing activities for launches and major releases, and develop core product marketing assets. You will also partner with Product Management, Sales Enablement, and Marketing teams to ensure consistent messaging and effective sales readiness.

• Développer et maintenir un positionnement, un message et une proposition de valeur différenciés pour les solutions assignées.
• Posséder et exécuter des plans de marketing de produit au niveau de la solution alignés sur les feuilles de route des produits, les priorités GTM et les objectifs commerciaux.
• Surveiller la performance du marketing de produit et les KPI commerciaux pertinents, en utilisant les données et les retours pour optimiser le positionnement, les lancements et l'efficacité de la GTM.

• 3+ years experience in product marketing, go-to-market strategy, or related roles within B2B SaaS or enterprise technology environments
• Excellent written and verbal communication skills, with strong stakeholder management skills and the ability to adapt messaging to different audiences
• Experience using relevant tools and platforms to manage workflows, analyse performance and support GTM execution (e.g., Asana, Gong, Salesforce, Seismic or similar)
• Strong experience working cross-functionally with Product Management, Sales and Marketing teams, demonstrating sound judgement, effective prioritisation and the ability to drive GTM execution.
• Demonstrated success in developing messaging, launching products, and enabling sales teams through effective content, tools, and programs to achieve commercial objectives
• Proven ability to execute go-to-market (GTM) plans, and to develop and manage repeatable functional programs that drive consistent results