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IC
Product Marketing Manager
Icertis · United States
About The Role
- Support messaging, positioning, and go-to-market execution for Icertis products targeted at the Public Sector industry, including federal agencies, government contractors, and state and local government.
- Help develop product presentations, guides, technical briefs, and other sales enablement tools that help sales teams sell Icertis effectively to Public Sector audiences.
- Work cross-functionally with members of the Product Marketing, Marketing, Sales, and Product teams to execute agreed-upon tactics and campaigns.
- Assist in maintaining and updating sales enablement content and materials and support onboarding field teams on how to use them.
- Support cross-functional go-to-market planning activities for Public Sector-related product releases and launches, including tracking timelines and coordinating deliverables.
- Attend tradeshows and other events to represent Icertis and support the team in showcasing the technology.
- Help track key metrics related to go-to-market activities and content effectiveness, and compile updates for team review.
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