Store incharge - BR New

Group Company: AgroStar (Ulink Agritech Private Limited) Designation: Store Incharge – CoCo (Company Owned, Company Operated) Retail Store Office Location: MH / MP / UP (store-specific) Position description: Own end-to-end operations of an AgroStar CoCo retail store, drive sales and farmer footfall, maintain inventory and cash accuracy, and deliver a high-quality farmer experience. Primary Responsibilities: Manage daily store operations and compliance with company SOPs. Achieve sales targets for Gross Sales, Net Sales, GM%, and Unique Farmers. Drive sales of seeds, crop protection, nutrition products, and related services. Build farmer relationships, acquire new farmers, retain existing customers, and improve farmer satisfaction. Manage inventory, stock replenishment, product storage, billing, cash collections, and reconciliation. Maintain operational records and submit performance reports. Additional Responsibilities: Support farmer meetings, product demonstrations, and local marketing campaigns. Coordinate with store helpers, Cluster/Area Managers, Supply Chain, and HR teams. Collect farmer feedback and support NPS improvement initiatives. Reporting Team Reporting Designation: Cluster / Area Manager – CoCo Reporting Department: CoCo Retail Operations Educational qualifications preferred Category: Graduate Field specialization: Agriculture preferred Degree: Graduation in any discipline; <B.Sc>. Agriculture preferred Academic score: Not specified Institution tier: Not specified Required Certification/s: Not specified Required Training/s: Not specified Required work experience Industry: Retail sales, agri-input sales, or farmer-facing roles Role: Retail Store Operations / Sales / Farmer Relationship Management Years of experience: 1–3 years; freshers with strong local farmer networks may be considered Key Performance Indicators: Gross Sales, Net Sales, GM%, Unique Farmers, walk-in conversion, ARPU, AOV, farmer retention, inventory accuracy, stock-outs, billing accuracy, cash reconciliation, and farmer satisfaction/NPS. Required Competencies: Customer-first mindset, target orientation, integrity, ownership, relationship management, and operational discipline. Required Knowledge: Local cropping patterns, commonly used agri-inputs, store operations, inventory management, billing processes, and company SOPs. Required Skills: Local-language communication, basic Hindi, digital literacy, billing software, smartphone applications, WhatsApp reporting, sales, and customer service. Required abilities Physical: Ability to manage ground-level store operations and undertake local farmer outreach. Other: Ability to work independently, handle cash and inventory responsibly, and work during weekends and peak seasons. Work Environment Details: Frontline retail-store role involving daily store operations, farmer interactions, sales activities, inventory handling, and local market engagement. Specific requirements Travel: Local travel for farmer outreach and business development. Vehicle: Own two-wheeler and valid driving licence preferred. Work Permit: Not specified. Other details Pay Rate: To be confirmed as per company compensation policy. Contract Types: Full-Time Time Constraints: Retail schedule, including weekends and peak-season days. Compliance Related: Follow company SOPs, statutory requirements, licensing, signage, safety norms, cash-handling procedures, and inventory controls. Union Affiliation: Not specified.