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Sales Coach — Freelance · Italie (Milano)
Culturelive · Milan, Lombardy, Italy
About The Role
Join Culturelive, a company dedicated to helping clients improve their sales performance. As a Sales Coach based in Milan, you will coach sales reps and managers, run performance rituals, support managers through change, structure and maintain sales frameworks, and deliver regular reporting to clients. You will also contribute to improving the company's sales and coaching methodology and share your expertise with the team. Fluency in both Italian and English is required.
- Coaching sales representatives and managers throughout the entire B2B sales cycle, from prospecting to closing.
- Running performance rituals and embedding sustainable prospecting routines over time.
- Structuring and maintaining clients' sales frameworks in alignment with the company's platform.
- Requirements:
- Solid B2B sales experience, including time in SaaS or a tech environment, on non-purely transactional sales cycles.
- You have already managed, coached, or supported salespeople (in-house or in a consultancy) — and you genuinely enjoy it.
- You are passionate about B2B sales: you care as much about skills as you do about processes and structure.
- You have a strong client focus, deliver with care, and know how to hold high standards without losing the human connection.
- You are comfortable challenging, redirecting, and encouraging — always with concrete examples and clear action plans.
- **Fluency in both Italian and English is required** — you will work with Italian -speaking clients and collaborate with a French-speaking team.
Nice to have:
- Familiarity with sales methodologies such as MEDDIC, SPIN, Sandler, Challenger, etc.
- Experience on sales transformation / sales performance projects in the Italian market.
- French is a plus.
- **Location:** *Milan, Italy*
- **Start date:** November 2026
- **Schedule:** 2.5 days/week to start, with the opportunity to grow as the role develops
- **Contract:** freelance
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