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Senior Lifecycle Marketing Manager
monday.com · Tel Aviv, Israel
About The Role
Join <monday.com>, the AI work platform powering ambitious teams. As a Senior Lifecycle Marketing Manager, you will own the strategy, architecture, and execution of programs that drive revenue across the customer journey. This high-ownership role requires a strong background in lifecycle marketing, CRM, or growth marketing, with a proven track record of driving revenue outcomes. You will work cross-functionally with product, sales, customer success, and data teams, and leverage cutting-edge automation, personalization, and AI tools to build at scale.
- Definir y ser responsable de la estrategia de marketing de ciclo de vida para su área del embudo, con ARR como la principal métrica de éxito.
- Arquitectar la infraestructura del programa de ciclo de vida para su alcance: marcos de segmentación, lógica de activación conductual, orquestación de canales y diseño de viajes.
- Diseñar y ejecutar campañas multicanal (correo electrónico, en la aplicación, push, SMS y más) que muevan a los usuarios en el momento adecuado, con una clara atribución de ingresos.
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