PR Executive- Fashion

PR Executive- Fashion

> Weekday AI · Mumbai, India · Full-time · Posted 2026-07-07

**Salary:** INR 100,000–550,000

**Workplace:** on_site

**Department:** Weekday's Client via platform

Description

**This role is for one of the Weekday's clients**

**Salary range: Rs 100000 - Rs 550000 (ie INR 1 - 5.5 LPA)**

Min Experience: 1+ years

Location: Mumbai

JobType: full-time

Requirements

**Key Responsibilities:**
 Develop relationships with key journalists and media outlets across traditional, digital, and social platforms.
 Create and implement public relations strategies for clients in print, broadcast, and online media.
 Write compelling press releases and media kits.
 Manage all inbound media inquiries and requests efficiently and professionally.
 Collaborate with senior PR team members to craft customized PR campaigns.

**Skills and Qualifications:**
 1 to 3 years of experience in Public Relations (fashion industry experience preferred).
 Exceptional writing and editing skills.
 Excellent communication, organizational, and project management abilities.
 Established media relationships across various platforms.
 Ability to adapt quickly and think strategically in a fast-paced environment.

**Preferred Skills:**
 Experience in influencer relations or partnerships.
 Familiarity with PR tools and media monitoring platforms.
 Strong knowledge of analytics tools to track campaign success.

Must-have skills

Public Relations, Press Team, Fashion Brands

Apply

[Apply at Weekday AI](https://apply.workable.com/weekday-1/j/6D30ADCE7A/apply)

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