Junior Marketing Analyst - Leaply


**Junior Marketing Analyst - Leaply**

Hi! We’re Leaply — a product ecosystem in the Health & Wellness niche. Our mission is to create a platform users can fully trust with their health, so they can live healthier on autopilot. We launched in 2024 and have already seen explosive growth — 10x revenue in the past six months — with strong traction across the US, Europe, and beyond.

At Leaply, we challenge traditional career paths — we value ownership over job titles, and impact over process. As we scale, we’re looking for a curious, data-driven Junior Marketing Analyst to help us make smarter marketing decisions — and grow fast alongside the team.

**Role Overview:**

We’re looking for a Junior Marketing Analyst to join our analytics team and support Performance Marketing. The Marketing team at Leaply is highly data-driven and focused on developing at-scale, measurable marketing programs designed to improve the lifetime value of Leaply customers.

This is a role for someone at the start of their analytics career who wants to work on real business problems from day one. You’ll work closely with marketers on reporting, A/B test analysis and ad-hoc research, with hands-on mentorship from our Data Analytics Lead. Expect a fast learning curve: from well-defined tasks at the start to owning your own analytical areas as you grow.

**What You Will Do:**

• Prepare regular and ad-hoc reports for the Performance Marketing team on spend, creative performance and channel results, so marketers can make faster day-to-day decisions
• Build and maintain dashboards for key marketing metrics, and keep them accurate and easy to use for the team
• Analyze A/B tests within our existing evaluation framework: check data, calculate results and present clear conclusions
• Monitor key metrics and flag anomalies or unexpected changes to the team early
• Support deep-dive research into our audience segments and how they translate into LTV and unit economics
• Check data and tracking quality together with engineering, and help fix discrepancies between marketing, product and payment data
• Document your analyses and metric definitions so the team can reuse them

**What You’ll Need to Succeed:**

• 6+ months of experience in analytics (internship, first job, or substantial freelance/pet projects with real data)
• Confident SQL: joins, aggregations, window functions, and you can write queries on your own
• Hands-on experience with at least one BI tool (Tableau, Power BI, Looker or similar)
• Understanding of core marketing metrics — CPM, CAC, LTV, ROAS — and how they relate to each other
• Basic statistics and knowledge of how A/B tests work: significance, sample size, typical mistakes
• An analytical mindset: you like breaking down why a metric changed and can explain your findings in plain language
• Eagerness to learn fast, ask questions and take feedback

**It’s great if you have:**

• Basic Python for data manipulation (pandas)
• Experience with Amplitude or other product analytics tools
• Experience with BigQuery or other large datasets
• Exposure to subscription apps or performance marketing
• Courses, certificates or pet projects in marketing or product analytics

**Why This Role**

Learn from the best. You’ll get close mentorship from our Data Analytics Lead and work side by side with a strong, data-driven marketing team.

Real impact from day one. With marketing budgets scaling fast across multiple channels, your analysis will feed directly into real spend decisions — not just internal reports.

Fast growth. As the analytics function grows from a small team to a full guild, you’ll have a clear path to grow into a Middle Marketing Analyst and take on more complex areas like LTV forecasting and attribution.

Real AI investment. We’re actively building AI-powered solutions across the business, and you’ll get hands-on experience with the AI tools and approaches we use in analytics.

**What You’ll Get**

• Competitive compensation
• Close mentorship from our Data Analytics Lead and a structured growth path
• Real tasks with measurable impact on business decisions
• Access to internal SKELAR communities across Analytics, Marketing, Product, and Engineering
• A meaningful mission: help people live healthier lives every day

Leaply is backed by SKELAR, a venture builder with 13+ successful B2C businesses. Beyond business, we support the SKELAR Foundation, a charitable initiative created by employees to support the Ukrainian Armed Forces.

Join us in building the next big thing!