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Senior Paid Media Manager

Suitsupply · Amsterdam, The Netherlands, Netherlands

Digital MarketingImported listingfull-timeabout 3 hours ago

About The Role

<h6><span data-contrast="auto">As Senior Paid Media Manager, reporting to the Director of Customer Acquisition, you will own the strategy and execution of Suitsupply's paid social and paid search channels across EMEA and US markets, taking end-to-end ownership of how campaigns are planned, launched, and optimized. In this senior individual contributor role, you will direct the AI agents and agentic tooling that increasingly run execution on Meta and Google, setting the guardrails, validating decisions, and stepping in manually when needed. You will manage budgets with full accountability for ROAS and CPA, lead creative testing, and build the incrementality and attribution frameworks that show where growth truly comes from. Working closely with brand, content, and design teams, your work will directly shape how customers discover Suitsupply around the world. This is a rare opportunity to bring your experience in-house and help define the future of AI-driven performance marketing.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":60,"335559740":259}"> </span></h6>
<h5><strong><span data-contrast="auto">What You Will Do</span></strong><span data-ccp-props="{"134245418":true,"335559738":130,"335559739":50}"> </span></h5>
<ul>
<li><span data-contrast="auto">Own the paid media strategy and roadmap across Meta and Google (Search and Performance Max) for EMEA and US markets, increasingly executed through AI agents rather than direct platform work.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Direct campaign execution through AI agents and agentic tooling: set the goals, budgets, and guardrails they operate within, review their decisions, and take manual control when needed.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Manage and allocate paid media budgets across EMEA and US, with full accountability for ROAS, CPA, and other core KPIs.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Lead creative asset planning: brief in-house and external creative resources, and adapt, resize, and localize assets across formats, platforms, and regions.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Run a continuous creative testing cadence across formats, hooks, and messaging in both regions.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Design and own an incrementality testing framework across paid social and paid search, using holdout tests, geo-lift experiments, and similar methods to validate true channel-level impact.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Own and interpret multi-touch attribution (MTA) tooling (e.g. Northbeam, Billy Grace, or similar) to inform budget allocation and channel strategy.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Lead creative discussions with brand, content, and design teams to keep output aligned with brand guidelines and campaign goals.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Coordinate across time zones to stay aligned with US-based stakeholders, agencies, and team members.</span><span data-ccp-props="{"335559739":25}"> </span></li>
</ul>
<h5><strong><span data-contrast="auto">Who You Are</span></strong><span data-ccp-props="{"134245418":true,"335559738":130,"335559739":50}"> </span></h5>
<ul>
<li><span data-contrast="auto">Minimum 5 years of experience in paid media, with hands-on ownership of paid social and paid search campaigns; agency-side experience strongly preferred, ideally with multi-region or global accounts (EMEA and/or US).</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Deep, hands-on knowledge of Meta and Google platforms, including bidding, trafficking, budget pacing, and audience logic.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Hands-on experience working with LLMs and AI integrations, building automations to improve reporting, optimization, or workflow efficiency.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Solid grounding incrementality testing methodologies (holdout tests, geo experiments) and experience building testing frameworks for both paid social and paid search.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Hands-on experience with MTA and attribution platforms.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Strong analytical skills, confident turning campaign data into actionable insights and benchmarking performance across markets.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">A strong eye for creative, comfortable briefing, adapting, and localizing assets rather than simply running campaigns against them.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Self-starter mentality with the ability to manage multiple channels, regions, and priorities independently.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Experience in fashion, retail, or ecommerce and familiarity with creative production workflows and asset management tools are a plus.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><span data-contrast="auto">Experience with additional channels (Pinterest, Snapchat, LinkedIn) and with evaluating or configuring agentic marketing tools is a plus.</span><span data-ccp-props="{"335559739":25}"> </span></li>
</ul>
<h5><strong><span data-contrast="auto">What You Will Get</span></strong><span data-ccp-props="{"134245418":true,"335559738":130,"335559739":50}"> </span></h5>
<ul>
<li><strong><span data-contrast="auto">Autonomy: </span></strong><span data-contrast="auto">We empower you to take ownership, make meaningful decisions, and drive impact without layers of sign-off.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><strong><span data-contrast="auto">Growth: </span></strong><span data-contrast="auto">We see your potential as a key asset. At Suitsupply, you'll have abundant opportunities to learn, grow, and excel in a supportive environment that encourages development at every step.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><strong><span data-contrast="auto">Corporate Social Responsibility: </span></strong><span data-contrast="auto">Our commitment to sustainability and ethical business is unwavering. We work exclusively with suppliers who uphold the highest standards, in alignment with the International Labour Organization.</span><span data-ccp-props="{"335559739":25}"> </span></li>
<li><strong><span data-contrast="auto">Style: </span></strong><span data-contrast="auto">Immerse yourself in a world of beautifully crafted, high-quality products, and enjoy a 40% discount on Suitsupply products.</span><span data-ccp-props="{"335559739":25}"> </span></li>
</ul>

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